Tai Lopez is an Entrepreneur, Investor, and Author with a net worth over $50.000.000!
Among other businesses, Tai also teaches business topics through his programs:
- The 67 Steps
- The Accelerator /Money, Entrepreneur, Persuasion)
- Traveling CEO
- The Real-Estate Program
- Social Media Marketing Agency
67 steps is an on-line program by Tai Lopez that consists of 67 lessons to improve your life.
By purchasing the 67 steps you also get additional bonus videos on various subjects.
The entire program isn’t focused specifically on health or money – it’s basically made for anyone that would like to work hard in order to improve his life.
Tai Lopez teaches us that in order to really “make it” in life we need to master:
67 Steps are designed for people that are on the rise to success, he only wants you to get in if you are one of those like-minded individuals that are willing to put in the work to improve those 4 pillars.
What this is NOT:
A get rich quick scheme MLM – Multi Level Marketing The infomercial, how to flip real estate guide, how to trade Forex…
These are real life lessons that will help you to achieve what you want.
We could sum it up by saying – “give the man a fish and you feed him for a day, teach a man to fish and they are fed for a lifetime.”
It has been proven that our brain needs around 66 days in order to change a habit which is exactly what 67 steps is going to do for you.
P.S. I was one of the first Tai Lopez success stories:
Table of Contents
- 1 Tai Lopez
- 1.1 Tai Lopez Net Worth
- 1.2 Tai Lopez Scam
- 1.3 Tai Lopez Review
- 1.4 Tai Lopez Wikipedia
- 1.5 Tai Lopez Wiki
- 1.6 Who is Tai Lopez
- 1.7 Tai Lopez Ted talk
- 1.8 Tai Lopez 67 steps
- 1.9 Tai Lopez meme
- 1.10 Tai Lopez house
- 1.11 Tai Lopez age
- 1.12 Tai Lopez knowledge
- 1.13 Tai Lopez book list
- 1.14 what does Tai Lopez do
- 1.15 Tai Lopez Lamborghini
- 1.16 Tai Lopez Reddit
- 1.17 Tai Lopez Instagram
- 1.18 Tai Lopez Bio
- 1.19 how old is Tai Lopez
- 1.19.1 how did Tai Lopez make his money
- 1.19.2 Tai Lopez books
- 1.19.3 Tai Lopez Snapchat
- 1.19.4 Tai Lopez youtube
- 1.19.5 Tai Lopez fraud
- 1.19.6 h3h3 Tai Lopez scam
- 1.19.7 knowledge Tai Lopez scam
- 1.19.8 67 steps Tai Lopez net worth
- 1.19.9 tai lopez scam artist in 2018
- 1.19.10 tai lopez net worth 2017
- 1.19.11 tai lopez scam reddit
- 1.19.12 tai lopez scam house
- 1.19.13 Tai Lopez scam youtube
- 1.20 Tai Lopez scam or not
- 1.21 Tai Lopez Real Estate Program
- 1.22 Tai Lopez Social Media Marketing Agency
- 1.23 Tai Lopez – Traveling CEO
- 1.24 Tai Lopez – The 67 Steps
- 1.24.1 Step 1: Billionaire’s brain and Jennifer Lopez’s voice
- 1.24.2 Step 2: Blue-footed booby birds, ESS, and the 500-year-old mind
- 1.24.3 Step 3: Sam Walton’s night in a Brazilian Jail, Stealing from McDonald’s and Michael Jordan’s Humility
- 1.24.4 Step 5: My Poor Friends and Cameron Diaz’s Parrot
- 1.24.5 Step 6: Sculpture vs the Lottery and the Anthropic media bias
- 1.24.6 Step 7: Martin Seligman’s Salary Slave and Learned Helplessness, learned optimism, authentic happiness
- 1.24.7 Step 8: The Integrated Good Life, the Four Pillars of Eudaimonia
- 1.24.8 Step 9: Warren Buffett’s book a day, diet and making war with multitude of counselors
- 1.24.9 Step 10: Stoic vs Epicurean, Arnold 1000 reps, Apache cold Showers and the Spartan Whipping post
- 1.24.10 Step 11: The Whispers of 10,000 Generations, Dunbar’s 150, and Evolutionary Mismatch
- 1.24.11 Step 12: Mike’s Stack of Resumes, My 96- Year-old Grandma, and Your Eulerian Destiny
- 1.24.12 Step 13: The AMISH Vacation, Tap Dancing to Work, Avoiding What You Love
- 1.24.13 Step 14: The Shaolin Monk & Touching an Electric Fence- why everything is your fault
- 1.24.14 Step 15: Descartes & Solving Problems with a Calculator
- 1.24.15 Step 16: Rousseau, The Renaissance Man, & Iron Sharpening Iron
- 1.24.16 Step 17: Elon Musk’s 14-Hour Workday vs. The 4-Hour Workweek (the myths of our time)
- 1.24.17 Step 18: Man on the Moon Contrast, Keeping Easy Things Easy- framework to simplify anything
- 1.24.18 Step 19: Amazon & The $32,000 Brain Budget
- 1.24.19 Step 20: Richard Branson’s Hurricane & The Imaginary World of Kanye West
- 1.24.20 Step 21: Mastering The Four P.A.S.E. Energies & Casanovas Chameleon
- 1.24.21 Step 22: The Seven-fold Path to the Obvious Signs
- 1.24.22 Step 23: Landing Your Plane on the Great Wall
- 1.24.23 Step 24: Gandhi’s Funeral, Stephen Covey’s Wars, & Flurries of Activity
- 1.24.24 Step 25: Joel Salatin on Nature Laughing Last, the Respect of Seasons, and the Terrible Twos.
- 1.24.25 Step 26: Belts, Suspenders, Failing to Fail, the Six Sigma Hearth beat, How to Not Crash Your F-22
- 1.24.26 Step 27: The Frontman & The Two Ways to Pick Your Trench Mate
- 1.24.27 Step 28: Lao-Tzu’s and John Wooden’s Terrible Horrible no Good Very Bad Day
- 1.24.28 Step 29: Stephen Hawking, Entropy, & Remembering the Future- the injection of energy
- 1.24.29 Step 30: Peter Drucker, the Cluttered Attic and the Invention of Rules
Tai Lopez net worth is at least fifty million dollars, considering that he is an advisor and owner of twenty multi-million dollar companies. Tai Lopez net worth has also increased dramatically in the last few years as he has become more popular.
A good question is how much will Tai Lopez net worth be in 2018 – we really can’t answer that because he is earning a lot of money but at the same time giving it away to numerous charities and giveaways on his social profiles. He has car giveaways, Apple MacBook Pro and iPhone giveaways, and money giveaways.
Tai Lopez net worth over 10 million
We can be certain that Tai Lopez has a net worth above 10 million dollars since just his house is worth more than that. He has multiple properties and luxurious cars. Tai Lopez net worth is big enough to be mentioned in Forbes and other magazines!
Tai Lopez net worth Forbes
We can’t pinpoint all the businesses that he currently owns but there are a lot of them. If anybody can provide a full list of businesses that Tai Lopez is a part of, it would be greatly appreciated. Tai Lopez net worth will be mentioned a lot of times in the future if he becomes even bigger on his social media channels.
There are quite a few people that still believe that Tai Lopez is a scam artist. What do you think about that? Tai Lopez net worth is also big because he has a lot of credibility and success stories to prove his results.
Tai Lopez Scam Artist
Some people believe that Tai Lopez rents his cars and properties and that he is not actually very wealthy. They believe that all of his money comes from making courses that teach people how to make money. Of course, they are wrong because Tai Lopez net worth is actually pretty big!
Tai Lopez Scam Expert 2018
Tai Lopez scam is very popular on YouTube, where a lot of people are making videos about him. I think he has an entertaining way of dealing with digital negativity around him.
My Tai Lopez review is great – I believe that he is spreading good ideas with his followers and making the world a better place.
Tai Lopez Review 2018
Tai Lopez has been popular for quite a few years now. I think that Tai Lopez review will remain great in 2018. Although more than ten thousand people write Tai Lopez scam, Tai Lopez review, and Tai Lopez net worth on Google every month – those three keywords are very popular.
Tai Lopez Review on Lifestyle
Tai Lopez has a very interesting lifestyle. He uses social media regularly and effectively to capture what he does.
Tai Lopez Wikipedia seems to be a very popular search term because people want to learn a lot more about Tai Lopez who is so popular on social media websites.
Tai Lopez Wikipedia information website
Since Tai Lopez Wikipedia page doesn’t exist at the moment, you can read more information about Tai Lopez on this website that will hopefully answer all your questions.
Tai Lopez Wiki is really just another keyword that means Tai Lopez Wikipedia. In search engine optimization we call it LSI – Latent Semantic Analysis. As we mentioned above, Tai Lopez does not have a Wikipedia page.
More information about Tai Lopez Wiki
On this website, you actually have the maximum amount of information that is currently available to the entrepreneur, author, and investor Tai Lopez. For more information, you will have to visit Tai in Beverly Hills, where he has a luxurious villa.
So let’s answer the question – who is Tai Lopez? He is a Beverly Hills serial entrepreneur who owns multiple multimillion dollar businesses while teaching his followers on how to become a millionaire through different methods. You can also buy solo ads that work over here.
Who is Tai Lopez in real life?
Tai Lopez teaches how to invest in real estate, how to build a huge business, and how to succeed in life.
Tai Lopez also has one of the most viewed TEDx talks of all times. You can watch it below:
Tai Lopez has a lot of different courses but his most popular are the 67 steps which cost $67.
Memes are still quite popular and since Tai made that famous commercial, a lot of people have created them about him.
Luxurious house of TaiLopez can be found in Beverly Hills, California. Can you find it on Google Maps?
Tai Lopez is in his mid-thirties.
Tai Lopez launched the knowledge society that creates courses that help people earn more money.
The list of books can be found on Tailopez.com.
Tai is an advisor and owner of 20 multimillion dollar businesses.
He also owns an orange Lamborghini and several other luxury cars in his garage!
is Tai Lopez a scam
Tai Lopez scam is not a scam – he provides very valuable content to his followers daily!
A part of Tai Lopez review is Reddit.com posts that have gone viral.
A part of why Tai Lopez net worth in 2017 is so huge is his Instagram account that has more than 2 million followers! It gives him credibility and a huge list of people that purchase his programs.
The three most popular questions about his bio are – Tai Lopez net worth, scam, and review!
His age is a complete mystery!
how did Tai Lopez make his money
That is a very good question – Tai started working on a farm with Joel Salatin, he also went into the nightclub business, and now he has several businesses.
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All the books that Tai recommends are posted on his official website at TaiLopez.com.
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Tai Lopez net worth is also increasing because of his YouTube channel.
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Tai Lopez Real Estate Program
Tai Lopez recently launched a new training program that teaches people how to invest in real estate.
Tai Lopez – Real Estate Training Program
Tai Lopez launched his real estate program with Cole Hatter, a motivational speaker, and a real estate investor.
Tai Lopez – Real Estate Investing
Tai Lopez also teaches us a lot about real estate investing even if we don’t have a lot of money. That is the main problem for most people. Even a single property costs a lot of money, which is why it’s difficult for people to invest in real estate. Tai Lopez and Cole Hatter do have great solutions to that problem.
Tai Lopez Real Estate: Whole Course Intro
Real estate investing is one of the most popular industry in the world – people who are doing it full time absolutely love, while people who are not doing it – want to!
Cole Hatter is a full-time real estate investor who is used to be asked a million questions about real estate wherever he goes.
There are thousands of questions that people have about real estate but you can sum it up in just three:
- I have no idea how to find a good deal. What should I do?
- If I knew how to find a deal, I don’t have the money and don’t know where to get it in order to fund the deal. What should I do?
- Let’s say I knew how to find a deal and the money. How do I manage and grow my portfolio?
This is why Tai Lopez and Cole Hatter created this program.
The good news is that finding deals is not easy – if it was easy, everyone would do it. It’s not complicated to find a deal because it’s just like algebra. Algebra is not easy but once you invest enough time and effort into it to learn the formulas, things start to make sense. It’s not easy but it’s no longer complicated – real estate is the exact same way.
The good news about math is that two plus two always equals four – the good thing about the systems and formulas that you are going to learn in Tai Lopez and Cole Hatter’s real estate program is that if you follow their system, the result is profit.
People are not perfect and they make mistakes, however, the system is perfect! If you follow the system and don’t make as much money as you wanted to, you can go back and check where you made a mistake.
The first step to real estate is always about learning. Just like you need to go to medical school to have a medical practice, you need to learn the real estate system to successfully invest in real estate. Unfortunately there are no schools specifically for real estate investing that would do an exceptional job at teaching people how to succeed in the real estate world. The best strategy is to learn from people who are already where you want to be! That is what Cole Hatter and Tai Lopez have done. They both know people in the real estate industry that have made hundreds of millions of dollars per year – if you copy those people completely, you might still not get similar results but if those people are making hundreds of millions of dollars every single year, you are going to make a few million dollars for yourself which is still very good!
There are about ten different ways to find real estate deals and most of them don’t cost any money. In this training, you are going to learn how to get the phone ringing which translates into finding real estate deals.
After that, you will learn how to fund deals. Most people, unfortunately, live paycheck to paycheck. Even half a million dollars in cash is not enough money to have a real estate business because real estate properties require a lot of investment even if the deal is perfect. Even if you purchase properties for a hundred thousand dollars, by the time you purchase your fifth property, you are going to be equity rich and cash poor. It’s better to be equity rich and cash poor than it is to just be poor. You may get a perfect deal but you are out of cash – if you don’t know how to get money to fund that perfect deal, you are going to miss out on it.
Cole Hatter had a mentor that taught him that it’s a lot more important to know how to find money than it is to save it. A lot of people are saving money but Warren Buffett and any other billionaires didn’t become billionaires by saving money – they got there through investing. Knowing how to save money is common sense, knowing how to raise it requires skills and allows you to be always able to say yes to a great deal.
The last thing you are going to learn is how to grow your portfolio and manage it. Real estate is not like stocks where you buy and hope for the best – people will be living in your real estate properties. You can control your money a lot better with real estate than you can if you would invest in stocks because you can actually buy an undervalued home and personally add value to it by fixing it. If you buy Tesla you can just hope that Elon Musk knows what he’s doing, if you buy gold you have to hope that something bad will happen to paper currencies… The beauty of real estate investing is that you can buy ugly properties and make them beautiful. Once you personally add value to them, you can either keep them and passively make money by renting it out or flip it for more money.
It’s also important to learn about taxes and asset preparation. An asset can quickly become a liability if the person who rented your property has a dog that bit a child and now doesn’t have the money to pay for a lawsuit. Somebody might blame you even if you didn’t do anything, just because he can. As a real estate investor, you don’t want to live in fear that something like that is going to happen which is what you are going to learn how to prepare in advance by protecting your assets – those properties won’t be in your own name. Also, when you make a lot of money, you may want to pay the least amount of taxes that you legally can.
Tai Lopez Real Estate: Overview FAQ – Frequently Asked Questions
There is an important mindset around creating wealth in real estate. Within real estate there are three types of income:
- Active income
- Passive income
- Interests income
We are focusing this training on passive income. That is why we need to have realistic expectations about this program – this program is not about getting rich very quickly. This program is not going to teach you how to make $10.000 in the next week. This program is about you in two years making $10.000 for the rest of your life which is a different mindset.
Later on, you will learn how to flip houses and wholesale them in order to create active income. You might also be in other programs that were created by Tai Lopez and that’s great! You can use the knowledge of social media marketing and other courses to be a more successful real estate investor.
The challenge with active income is that it takes activity in order to produce it. If you stop flipping houses, the money stops coming in. A smart strategy is to take some of the active income and use it to accumulate assets that create passive income so that in five years, you don’t have to work anymore if you don’t want to. Until then you will still be creating active income from your other streams and perhaps even with real estate but the mindset that you should have is to use that to create passive income that will serve you forever.
That is the business model of being a passive real estate investor – it’s not about getting rich overnight. You have to find your monthly number – how much do your monthly obligations cost? Financial freedom might be $5.000 per month for you, which means that all of your expenses are covered with $4.000 and you still have money left over. You may not have sports cars and private jets but you don’t have to worry about money based on your current lifestyle.
This course is about creating wealth for life – it’s not about getting rich quick, it’s about getting wealthy by accumulating assets that give you cash flow every single month. There will be a day when you add up all your monthly bills and all your passive income checks and you see that there is more money coming in than you are spending – that is the goal of this course.
Tai Lopez Social Media Marketing Agency
Tai Lopez also recently launched a new training program called SMMA – Social Media Marketing Agency.
Tai Lopez – Social Media Marketing Agency Program
Social media marketing agency is a course that goes into detail about launching your own digital marketing agency and offering people services such as social media marketing, search engine optimization, and website design. Tai Lopez does a good job of gathering experts on different topics to teach what they specialize in.
Tai Lopez – Social Media Marketing Agency Training Course
Tai Lopez is still accepting new members for social media marketing agency training course so that you can also get paid $1,000 to $10,000 per month for digital marketing services.
Tai Lopez SMMA Overview
In this program, you are going to get certified while learning how to get businesses to pay you anywhere from $1,000 – $10,000 per month to manage their social media and marketing.
It’s a 4-month program divided week by week. The goal is to get at least one paying customer in those 4 months. Tai Lopez is one of the top experts in the world when it comes to social media and you will have the privilege to learn from him. Tai Lopez has invested over 20 million dollars of his own money into learning it. By the end of this program, you will know more than almost anybody on this topic – even more than people who are calling themselves social media marketing experts.
Tai Lopez had over 630 million minutes of his videos watched on YouTube alone and if we look at all social media channels, it’s about a billion minutes. Tai Lopez will show you how you can do that for other businesses and why they will pay you to do that for them. The goal is to build a six figure income for yourself. In order to reach that goal, you have to attract about one new customer every month for twelve months. Some clients will cancel while others will stay and perhaps even give you a few referrals when you do a good job. On average you are going to need six to eight paying clients. Tai Lopez will also teach you to create multiple packages depending on the services that certain businesses need – $1,000 package, $2,500 package, and perhaps even a $10,000 package.
If you have six clients paying you $1,500 per month you are making $9,000 per month which is already six figures per year.
When Tai Lopez started building an online business, his goal was also six figures and it took him nine months to achieve that goal. You may only want to do this part time and make an extra $3,000 per month and that is perfectly fine – life is much nicer with that kind of money.
The first month is all about targeting people – who do you really want as your client? Tai Lopez will also help you figure out what kind of a business model matches your personality type. The second thing you are going to learn is how to do branding, story, YouTube, Facebook, e-mail lists, Instagram, and website optimization. The third part is to get somebody to sign the contract and pay you on a monthly basis for your services. You will have to talk to a few business owners and some of them will say no which is fine – it will be a numbers game.
The last phase is to learn how to manage customers because you need to learn business skills that will help you manage the clients that you already have. Tai Lopez knows that you are not going to find anything like it anywhere else because if it would already exist, Tai wouldn’t spend 20 million dollars of his own money to tweak the funnels and conversions for his businesses.
Understanding Major Social Media & Internet Marketing Channels
Tai Lopez likes to keep the videos to around 20 minutes which is the length of a Ted talk, otherwise, people lose some of their focus and don’t remember as much.
The program by Tai Lopez is actually called social media marketing and internet agency! It is about social media but it’s also about the World Wide Web where most businesses especially small local businesses are the weakest. They typically know how to do signs, billboards, and coupons but when it comes to social media and the internet, most business owners never learned how to do it properly which is why they will need your services and hire you.
Remember that you won’t always use every channel in every business – if your client is a dentist, you probably won’t need to do a lot of work on Pinterest. At least Tai Lopez doesn’t know how to use Pinterest for a dentist. On the other hand, if your client has a store, Pinterest can be very valuable. The same concept applies to YouTube, Twitter, Facebook, Google PPC ads and so on.
First of all, let’s start with YouTube. YouTube is long form marketing. Twitter is for short messages, while YouTube is for longer content – you can upload a 24-hour video to YouTube. That doesn’t mean that you will actually create hours of content but whenever your client needs to tell a marketing message and their story, it’s usually going to take a couple of minutes to convey that message. You can’t achieve that on Instagram or Twitter. You could try to do it on Snapchat but it still wouldn’t be as effective. People are not expecting to watch long Facebook videos even if Facebook has the option where you can upload longer videos – Instagram and Twitter have a short uploading limit.
The second social media channel that we are going to learn about is Instagram. Instagram has recently changed with Instagram stories, however, they have not replaced Snapchat stories. The main place to post for your clients is on their timelines and you want to post a showcase of highlights. You want to highlight things. Post relatively well selected and a bit more professional pictures – you don’t have to post a lot of content there. For some clients, it can be only once a week. Think of it as a showcase while you think about the Instagram story as Snapchat for older people. Young people use Snapchat a lot and older people now use Facebook and Instagram. Keep that in mind – if you are targeting younger people, Snapchat is better.
You will create a Facebook fan page for your clients and manage it for them. Facebook is very hybrid – it’s a little bit like Instagram, Twitter, and YouTube. Facebook is very powerful and profitable. In some ways, Facebook is the easiest tool that you can use to bring some action to your clients. You can use clickable links, you can advertise on it, you can generate e-mail leads… it has the best of both worlds since you can upload long videos like you would on YouTube even if YouTube is slightly better. Facebook is not the greatest at all those features but it has pretty much all of them.
Twitter is the loud place. You can post a lot on Twitter – it doesn’t mean you have to but if you look at some celebrities you will see that they post ten times per day! You don’t have to worry about overposting and you can test a lot of ideas there. By posting all your ideas on Twitter, you can quickly see which ones get the most retweets and use that content on Instagram and Facebook without bothering your audience. If you post ten times on Instagram in a single day, you will quickly start bothering people that are following you. If you post ten videos per day on YouTube you will start to see diminishing returns. That won’t happen on Twitter.
The next one is not a part of social media – it’s e-mail. E-mail is the lifeblood of marketing. Sales funnels, contests, social media and websites are very important but e-mail is required. It’s still one of the best tools to make money and to have customer loyalty. It may not stay that way but it still works right now. When you see a business that doesn’t have an e-mail list – a list of people that visited the store, loyal customers, visited the website, you immediately know that you are going to bring a lot of value to that business owner.
Google ads are like an engine of a business. There are so many people using Google! When Tai Lopez started to learn about the internet, he learned about Google ads right away. He went from zero to six figures as a business owner when he learned Google ads. Tai Lopez was very motivated to learn that for his business while a lot of other business owners are not very excited about learning something new. This is the reason why you are going to do that for them! Google is divided into AdWords, Adsense and other ads – even YouTube is technically under Google.
All previous marketing channels that we talked about before Google ads were free marketing channels – some of the strategies, however, will require additional capital from your clients.
The next most important ad platform are Facebook ads. This is the second engine of the business because you can target local customers – Facebook has a lot more information about the users because people fill it out. On Facebook, you can specifically target by the device type, age, gender, and interests. Google is the core engine meaning it’s going to create new sales but Facebook is going to bring hyper-targeted people to the business – perhaps only females between age 40 and 45 who like sports and use iPhone 7.
Snapchat is the niche marketing tool. The reason we call it that is because some businesses won’t need Snapchat at all. A dentist, for example, doesn’t need Snapchat because dentists typically don’t target 20-year-olds that don’t have any problems with their teeth. Snapchat is effective if you are targeting young people who are already addicted to Snapchat. That doesn’t mean that dentists shouldn’t use Snapchat, all that means is that it’s niche specific.
Tai Lopez uses Snapchat a lot because he reaches a lot of young people on a global scale. That strategy works for Tai Lopez because he travels a lot, does martial arts, plays basketball, visits celebrities, goes to popular events and so on. His lifestyle is different compared to a typical dentist.
Write down your own summary of what you learned – listening and reading are only 20% effective.
The business model
This is the general business model of this business that will be perfected along the way based on your specific needs. You will acquire one to ten customers that will pay you a monthly fee of one to five thousand dollars per month. If you sign a client on the fifteenth of the month, they pay you every fifteenth of the month. You are not going to lock them in forever, they can cancel on a 30-day notice. It’s easier to acquire clients if you don’t lock them in for years on your contract and if you do a good job, the majority of them will stay your loyal clients. Using only your iPhone and internet connection you are going to get a few small local businesses around the world – they can be thousands of miles away or located near you – they just need to sign a monthly retainer. Your goal is to be making $8,000 per month which is around six figures. You can keep going up to seven figures as you expand.
Their benefit is to get more paying customers – that is your obsession for them. You want to live 50% selfishly for yourself and 50% giving to others, so make sure you take care of those clients. You are going to achieve that goal using the internet and social media. You are going to meet them either in person or through Skype or similar services, then you will give them a free business audit which is where you tell them what they are already doing well and what they should improve. Tai Lopez will teach you how to create that proposal fairly quickly so that these proposals and audits won’t take you an entire day to create.
An audit is very easy to create because most people are currently doing a terrible job – their website in most cases won’t load quickly and properly especially on mobile devices, it won’t have a way to collect customer emails – you are going to show them what they are missing out on.
Joel Salatin used to say that the way to get customers is to give them something for free. 30 to 50% of them will decide to pay you after that consultation. For every 10 audits that you create for people, you might only get 3-5 business owners to pay you but that is still great!
You only need a few clients to be making six figures. Tai Lopez will show you how to deal with inevitable rejection in some cases – understand that some people are going to become your customers later or refer their friends to you.
You are going to help them optimize their website – keep in mind that you don’t need to be a computer programmer to do that. A lot of them already have a webmaster or you can hire subcontractors to do that for you – a lot of people already know how to do these things. Then you are also going to manage their social media for them – their Twitter, Instagram, YouTube channel, Facebook fan page. A lot of businesses don’t even have these things set up. You are going to show them how to do e-mail marketing and post content for them.
Tai Lopez advises you to make three packages for your services:
- Package A – $1,000 per month
- Package B – $2,500 per month
- Package C – $5,000 per month
The more they pay, the more services you are going to add.
The last thing that you will be offering is search marketing – that can be paid search marketing like Facebook ads and Google PPC, and then you can also help them with their SEO – search engine optimization. Those are very important skills but that is all that you have to learn.
You are going to learn all of that in the next 4 months on yourself – you will be your own first customer. Once you know you can provide for yourself, you will be able to charge other people to do it for them.
Rewrite in your own words what you have learned – a few key sentences. That will force you to think for yourself and to remember these important lessons.
Tai Lopez – Traveling CEO
Traveling CEO is currently the newest program that Tai Lopez offers.
Tai Lopez – Traveling CEO Program
Traveling CEO teaches us how to travel the world, have a lot of fun, and make money while doing that.
Tai Lopez – Be A Traveling CEO And Make Money While Traveling
Most people want to see the world and travel more. Traveling CEO is a training program devoted to teaching you how to make money while traveling the world.
Tai Lopez Traveling CEO – Program Overview
In some ways, Traveling CEO is the most exciting program that Tai Lopez has ever put out. Traveling the world, making money, and having fun have been the dream for Tai Lopez for a long time. It has been Tai’s goal since the beginning when he started being an entrepreneur.
Now that he has a program that is specifically designed for other people to learn that with Tai Lopez, he is very excited. He takes trust very seriously and a lot of people have trusted him by purchasing Traveling CEO which is why Tai Lopez will do his best to teach everything that he knows about the subject and also bring in the best people that he knows that will teach in some of the training that will be released.
Traveling CEO by Tai Lopez is specifically designed for you to make 5 figures while traveling the world. This means that you can make anywhere from ten to ninety-nine thousand dollars a year. In case you would like to make six figures or more, Tai Lopez has other programs that are designed for that because the business model has to be tweaked in that case.
Social Media Marketing Agency program by Tai Lopez is more suited for people who want to make six figures per year. If you want to go beyond that, Tai Lopez has a program called The Accelerator that is specifically designed for you to learn how to make more than a million dollars per year.
You don’t have to make six or seven figures a year – not everybody needs that. Traveling CEO is for people that want to have a lot of fun while making under a hundred thousand dollars per year.
Hit your goals step by step – you can do this part time or full time, just don’t try to go from zero to a million in a month. Making money is similar to bodybuilding – if you have never done serious bodybuilding exercises before, then don’t try to lift 400 pounds on the first try. That is a sure way for you to hurt yourself, get discouraged, and never want to exercise again.
Bradley Martyn started out with 200 pounds and now he can do over 500 pounds. It took him years to reach that goal. Joel Salatin told Tai Lopez to take case slowly. Don’t be in a rush!
Private Facebook group is one of the main benefits of Traveling CEO – only paid members are accepted into that hidden group. Paid members of Traveling CEO are going to take it very seriously and post great techniques in there. Everyone will be able to contribute and get their questions answered.
The staff of Tai Lopez also answer every question that you may have, you even get a call with them in case you want to jump start this program. Live chat on TaiLopez.com works pretty much 24 hours per day since Tai Lopez has his offices around the world. Paid members get premium support, just say that you paid for Traveling CEO or any other programs and that you need help.
Tai Lopez asks you to keep track of your success by taking pictures. You can cross out confidential information and post the rest. Businesses like to keep their first dollar that they made as a reminder and you can do the same with your first clients and testimonials. Keep all your milestones. Keep screenshots of your business bank account as it grows – your first thousand dollar check, five thousand, ten thousand… As you start posting your success story, other people will also post their success stories.
Keep track of where you stayed – the hotels, ways to get points so you can travel cheaply, good and bad subtractors that are working for you… think of it as a global movement.
You are going to get help from thousands of people that will be sharing their traveling and business secrets, so might also want to share some of your secrets.
You have one full year to go through this. At least watch one video every other day to comfortably get through the training. Tai Lopez recommends you to go through the entire course in about four months. The content will be dripped out slowly so that you won’t be able to overwhelm yourself with hundreds of videos. Tai Lopez has tested this in a lot of his previous programs and he figured out that people get overwhelmed and then quit if you give them all the content right away. You can do it a little bit quicker or slower, just don’t do it in 10 months because you will probably already forget what you watched today – also don’t try to watch everything in three days – those are not good methods to go through it.
You can watch the training in the video format, or listen to it while you are driving and working out on your phone. There are also spreadsheets that will help visual learners that like to have their material physically in front of them – some of the lessons will have that.
About 20% of people that get into the program want more and they invest in more advanced programs in order to make more money. You don’t need any other program to make five figures but if you want more, Tai Lopez will provide you with additional information about his other programs. To complete each lesson, you have to answer a few simple questions that are relevant to the content that you learned and apply to you personally.
You will also be able to see other people’s answers to get some ideas about what other people think.
The Facebook group is more about posting specifics rather than posting your dreams. Facebook is also great for questions, such as “Has anyone been to Rome? What’s a good hotel and night club?”
This is an interactive program designed for you to remember as much as possible which is why you have to complete every lesson in a specific order and interact with other paid members to get more successful connections.
Write down your primary goal for this program, your dream. How will you know that you have really succeeded?
Be specific and realistic – it can’t be a billion dollars if we just said that Traveling CEO is designed for people who want to travel the world while making five figures.
It might be when you can travel to Paris, London, and Last Vegas once per year each and making $4.000 per month part time. Make sure you write what will feel like success to you – the minimum amount it will take for you to feel successful. You can always get more but you have to make sure to hit your minimum goals and everything on top is just a bonus.
Be very specific about this, make it measurable! How long are staying in those cities, how much time are you working, how many clients do you have and which services do you provide them?
You may not have everything outlined yet, which is why you should come back to this exercise over and over again and update the answer. Take your best guess right now and then come back in a while to see what’s changed. It’s like a journal for you.
Tai Lopez also asks you not to share your login information with anyone else – other people that didn’t pay for Traveling CEO or other programs won’t get a good experience anyway because they can’t join the Facebook group and interact with other members. If you have a friend that would also like to do what you will be able to do, just invite him to become a paid member. Tai Lopez also has an affiliate system which means that you will get paid for inviting other people to join his programs. You can be completely comfortable referring other people because Tai Lopez offers 60 days no questions asked refund option, so if anyone doesn’t like the program or doesn’t see the value, they can just get a full refund – they will never lose their money with Tai.
Remember: what people get for free, they don’t take seriously.
Tai Lopez Traveling CEO – The Business Model
In order to make this entire thing work – have fun while traveling the world, you need fuel. The fuel is called cash flow. You need to be making enough money to afford your amazing lifestyle. Sometimes we get too focused on details that we forget the big picture.
This is the big picture – you are going to be traveling the world while staying profitable. Everywhere you are going to travel, you are either going to meet people that are going to pay you to solve a specific problem that they currently have or you are going to meet subcontractors that will work for you to help the businesses that are paying you.
For example, you might be living in Los Angeles but you would like to travel to New York City. Eventually you will become a global traveler and travel everywhere but for now, you are going to rotate in two locations – the one that you currently live in and the one that you want to travel to while meeting wealthy business owners. Pick a city where you would absolutely love to live some of the time. When you go from Los Angeles to New York city you are going to find businesses that need your help. A common problem is marketing – their website might be outdated, their customer support doesn’t do a good job, they can’t find new clients… Tai Lopez recommends you to pick a niche. The niche might be restaurants.
When you are having a great meal at a New York City restaurant, find the owner and have a chat with him. Every business owner is your potential client for your little executive service company that you will form. Let’s say that Tai Lopez forms a tiny company called Tai Lopez Executive Services LLC – Tai has a great meal with his friends and notices that 70% of the restaurant is empty. He finds the owner of that restaurant and explains to him that he could fill out his restaurant so that he would have more customers and revenue. Tai Lopez would ask him, “what is the biggest problem that your restaurant business currently has? I have a business that solves these problems for business owners.” About half of the business owners may not be interested. In that case, you will return to the table and continue enjoying yourself while having a nice meal with friends.
But the other half of those business owners will be interested. As you get better at persuasion and as you build your own testimonial booklet, you will get more and more people to be interested in your services. You will start getting testimonials that might say “we used to have 10.000 Instagram followers, Tai Lopez helped us get to 100.000 while multiplying our daily revenue.”
You won’t have those testimonials in the beginning but things will get easier and easier for you. You can also give away free business consultations where you give away a few good ideas for free that you are going to learn in the Traveling CEO program. Some businesses will not be interested in your business consultations and that is perfectly fine.
Tai Lopez has a friend that always says – “do they have a good taste if the didn’t pick me?” The answer to that question is always NO! Just move on when people say no to you.
In the beginning, only 20% might say yes but as you get better and better, you should get about half of them to say yes.
It’s pretty easy – just talk to 10 business owners and a few of them will say yes. They will sign a simple contract with you and whenever they have marketing problems, they want to renew their website, they want to hire new people or they need help with social media marketing, they are going to pay you to do that. Those services are going to cost anywhere from $1.000 to $6.000 per month.
That money is not pure profit because you are going to take some of that money and use it to pay subcontractors that are going to do the job for you. You might get $5.000 and use $2.000 on subcontractors that are going to create an app for that restaurant.
When you fix business owner’s problems, they will pay you and keep hiring you. Tai Lopez understands that individuals might not have a lot of money. That is the problem and that is how people stay broke – they are trying to get individuals to pay them and most of them don’t have the money. Tai Lopez has a different strategy – he understands that unlike individuals that don’t save any money, businesses have a lot of cash flow every month. A lot of businesses have more than $100.000 of cash flow every single month so by just making a few tweaks to their marketing and website you can increase that number to maybe $130.000 and they will gladly pay you $5.000 per month for doing that.
Another example would be if you live in London where you find a few local dentists that need your help. Tai Lopez points out that realtors and construction businesses are also very good clients to have.
Tai Lopez would just point out to them that when he typed into Google “London dentist” he couldn’t find the website anywhere. “I can help you fix that problem Mr. London business owner.” – Tai Lopez
Then Tai Lopez can travel to India where there are a lot of subcontractors that are specialized in search engine optimization. You can go on exotic trips in India and have a ton of fun and on your downtime visit a few of their offices. They will also take you out to dinner if you say that you have potential clients in London that need their services. The beauty of the traveling CEO lifestyle is the fact that basically, every country has business owners. This is an amazing business model where you get paid to travel and have fun while connecting wealthy business owners to subtractors that are going to solve their problems.
Tai Lopez also loves to go to conferences where a lot of business owners hang out and these business owners have a lot of problems that can be solved.
The average business owner has a terrible website, they are horrible on social media, they don’t have the time to write blog articles, they don’t offer live customer support on their website – you can connect them with your new office in the Philippines that are going to offer 24/7 support, they don’t have an app, they don’t know who to hire and fire… you can find answers to all of their problems while traveling around the world being the traveling CEO.
You will still have to work hard and there will be stressful times, however, Tai Lopez knows that it is a lot better to work from a Starbucks in Australia or an African villa, than in a cubicle.
Tai Lopez still worked on his trip in Sweden while he visited a friend but he was working on a modern high-speed train while watching the Sweden landscape – to Tai Lopez that didn’t feel like work because work only feels like work when you don’t enjoy it.
Also, a lot of these businesses are doing great while helping the world – you can be selective and only pick the businesses that you believe in. You can choose to help restaurants that offer healthy food instead of fast food chains. You may want to only work with cosmetic dentists that only work on people that got bit by dogs or had horrible car accidents – find them get more customers! You will be getting paid, the doctors will get paid, and the customer can look himself in the mirror and feel better – that’s a triple win!
That is the overall business model that Tai Lopez enjoys so much – and you can too! Everywhere you travel you are either going to socialize with business owners that need your help or subcontractors that are going to solve their problems. Although sometimes you will have to put in the work, that is not your primary job – you are the CEO. The CEO doesn’t have to own a restaurant – you are in the middle. You are getting paid as an executive service company that connects businesses that have problems with solutions.
Tai Lopez suggests to even use that as your slogan – you are connecting businesses with solutions to their problems.
Tai Lopez also understands that this business model is recession proof! When the recession comes you won’t get out of business. You might lose a few clients that will go broke but in middle of the greatest recession of all times, there are still going to be businesses. The beauty of your business is that in the middle of the recession business owners need your services EVEN MORE!
They have to be better at marketing and marketing retention. You will be there in the best times and in the worst times helping them. All that you need is the internet, a phone, and a laptop. If you don’t like to fly, you can take a train or a car.
The first time when Tai Lopez bought himself a nice car, he purchased a Maserati. Tai purchased it in North Carolina in 2007. He shipped it back to Los Angeles and got the travel bug. Tai Lopez went from Los Angeles to Texas where he visited a girl that he dated. He went to a Dallas Mavericks game, then he drove to Miami, then Tai visited his family in North Carolina and Joel Salatin.
After that Tai Lopez went to Montreal, Ottawa, Toronto, and then Las Vegas where he lived for 6 months. When Tai got sick of Las Vegas, he moved back to San Diego – that’s exactly what you can do with the traveling CEO lifestyle. If you like to travel like Tai Lopez, this is a perfect business model for you.
It might be a bit different if you have kids and family but you can still travel with them and create memorable experiences for them. Most kids have traumas in school where the teacher is overwhelmed while they get bullied and don’t learn anything – your kids can be different with your amazing lifestyle.
Tai Lopez knows that where there’s a will, there’s a way – you can make it work. People will either figure out how to do something or they will figure out an excuse. You can decide which one of those you are going to do.
When you start posting your amazing traveling pictures on Facebook and Instagram, your friends will start to notice that and ask you what you are doing. Tai Lopez has an affiliate system in place, so you can make extra money by referring people to those programs. Tai Lopez also understands that what people don’t pay for, they take for granted – get your friends to learn this information the right way.
Tai Lopez advises you to always start with your big picture, with your dream. After you have that in place, you can get more specific.
Start brainstorming about what types of businesses make you excited – who would you like to help? Tai Lopez doesn’t want you to lock yourself in – you might want to change your answers later and there are no wrong or right answers, just start with this process of figuring out who you would like to help. It might be construction businesses, technology companies, restaurants, dentists, vitamin stores – pick top 3 suited for you.
Tai Lopez – The 67 Steps
Step 1: Billionaire’s brain and Jennifer Lopez’s voice
The first few steps are the most important.
“To get what you want, you have to deserve what you want, the world isn’t crazy enough place to reward a bunch of undeserving people.” – Tai Lopez
Most people are victims – they have lottery thinking mentality. They constantly think that tomorrow will be better and they keep thinking, waiting, wishing while nothing really changes.
“But Tai, is he worth a damn?” Is that person worth a lot? Not just in money – is that person also in shape, happy, in love?
You first have to deserve a million dollars in order to get it.
Ask yourself – “How big is my deserving factor?”
To lose 100 pounds, you have to deserve to lose 100 pounds!
Awareness of your environment
People look at their keyboard thousands of times and still don’t know what the F7 button does. Be more aware of what is going on around you.
There are three kinds of people
• Those who watch things happen,
• Those who make things happen and
• Those who wonder what happened.
The average person doesn’t know practically anything, they just wonder.
Warren Buffett – if you would have to choose one student back in high school that was your classmate and you would get 10% of whatever he makes for the rest of his life, how would you choose that person? Would you choose the most athletic person? Perhaps the smartest person in class?
Would you bet on yourself? Change yourself, so that your deserving factor goes through the roof.
In that Warren Buffett’s game, Tai Lopez would look for awareness.
Awareness is the fastest way to increase the intangibles.
What counts are the intangibles, Ph.D.’s don’t confuse a billionaire’s brain. The billionaire wanted to know more about the author, rather than just focusing on the fact that the author has Ph.D.
If you wouldn’t bet on yourself, you really should get the intangibles that will boost your deserving factor through the roof. Work on developing wisdom, persistence, awareness…
“There is a time to smell the roses, but that time is NOT now” – Joel Salatin
Tai Lopez didn’t see that the cow doors were open and the cows were able to escape. He was focused on the beauty of nature at that time. There is nothing wrong with being present in the moment and enjoying your environment, but you have to choose that time carefully.
Helen Keller had developed the sense of touch so powerfully, she could live a complete life, without being able to see, hear, and talk, while others complain about everything and are unsuccessful while having all of those abilities.
Tai Lopez thinks that we should be asking ourselves – “Which kid makes observations that no other kid is making?” That is a good sign, that he is highly aware of his surroundings.
Life, as we find it, is too hard for us; it brings us too many pains, disappointments, and impossible tasks. In order to bear it, we cannot dispense with palliative measures… There are perhaps three such measures: powerful deflections, which cause us to make light of our misery; substitutive satisfactions, which diminish it; and intoxicating substances, which make us insensible to it. – Sigmund Freud
Sigmund Freud suggests, that rather than drinking and developing other habits, that makes us insensible and numb to the pain that the life brings us, we have to focus on the situation, rather than distracting ourselves from it.
Most people complain about the externals.
They need to understand, that if you don’t do much for the world, it won’t return you a huge reward.
Machines are already replacing minimal wage workers. That is why you have to go on an upward path to deserve more and more.
The world would be unfair if Arnold Schwarzenegger would lift heavy weights six hours per day and would remain fat and weak, while others that don’t exercise would remain healthy and strong.
Let’s think about it for a second – would you REALLY want to live in that world? You wouldn’t know what to do because the basic laws wouldn’t apply. You need to know exactly which laws apply in order to achieve what you want.
“I want a life that has the right rules so that I can plan it out”
I need to deserve it and do certain steps in order to be and then stay healthy – that is your deserving factor.
It took Bill Gates 19 years (from age 12 to 31) to become a billionaire with an IQ of 160. He worked relentlessly for 11 years, while not taking even a single day off. He deserves all the respect and all the value that he possesses.
The World is fairer than media and people around you will tell you.
Equality is good because you get what you deserve.
Most people have traumas in life. So did Nelson Mandela, but he chose not to be bothered by them, he forgave people for locking him in prison for 27 years. He deserves all of the respect and awards that he gets.
Would you rather live 1000 years ago? Tai Lopez thinks that we are going in the right direction.
The world is fair in a sense that you get what you deserve.
People would rather watch Michael Jordan play basketball than watching me play basketball.
You have to play a bigger part in the world to get a greater return.
A simple but effective exercise to start practicing your awareness is to stand naked in front of a mirror. In whatever shape you currently are, you have to admit that you probably deserve this. If you are in a great shape, you probably have decent habits around health and fitness. Similarly, you have to understand money and the habits around making and keeping the money in order to become wealthy.
While others are posting pictures on Facebook, Snapchat, and Instagram, LeBron James is up at 4 am every morning practicing basketball. You may want to deserve more, which is why you have to do more!
Watch TED talk – John Wooden: The difference between winning and succeeding.
Kareem Abdul-Jabbar is just one player, you’re not competing with the world, you’re competing with yourself.
“Spend each day trying to be a little wiser than you were when you woke up. Discharge your duties faithfully and well. Step by step you get ahead, but not necessarily in fast spurts. But you build discipline by preparing for fast spurts. Slug it out one inch at a time, day by day. At the end of the day – if you live long enough – most people get what they deserve.” – Charlie Munger
The are a lot of steps in the 67 steps program, but awareness is always the key – develop it and stop blaming others.
Jennifer Lopez – it’s not about the voice that she has (it’s not that simple). Society wants a certain music, dance moves, and character. Even if she is not the greatest singer in the world, the whole package that she is offering is exactly what people want.
Different people have different names for the intangibles – the ancient Greek philosopher Aristotle calls them “a moral character.” They are a set of traits that anybody can possess.
However, balance is difficult. It’s one thing to be able to sing, but it’s another to be able to dance, move, sing, and talk the way Jennifer Lopez does. It’s about the whole package including her lawyers, the studio, tours, and the experience. Jennifer Lopez is exceptional at what she’s doing.
By watching these people you may think it’s easy to do all of that, but it’s not! There are a lot of elements that they have to master, but it’s possible to master them over several years in small steps and the intangibles – staying persistent, humble, and confident.
Always think back on Warren Buffet’s high-school betting game – be wise, focused, aware… make sure you’re not like the person you wouldn’t bet on.
Achilles’ heel is not knowing what you don’t know – be extremely self-aware.
Be aware of how others are doing something. Learn and keep good qualities that you observe, while flushing bad habits out of your system. Lack of awareness will make you a failure.
Ideas will NOT make you rich!
Do you want to have nicer things, loyal friends, better health, happiness? Deserve it! Really think about it – nobody wants to talk to a shy person who never talks back. If you want to have better connections, you have to become the type of a person that people enjoy spending time with.
“From 1 to 10, what is my deserving factor, my awareness, and how do I increase it? Would I have bet on myself? What would I change to become the person I would bet on? What’s my plan to start deserving better things?”
Step 2: Blue-footed booby birds, ESS, and the 500-year-old mind
Charles Darwin found blue-footed booby birds on his travels – “Change is the basic law of nature!”
The most adaptable person in the always changing environment will be the best.
IQ and strength will not be enough. Not necessarily will the high school football star be the most successful in life after school is over.
We’re hard-wired not to be successful. That is one of the reasons why 1% runs the world.
Accept that you have not been changeable and adaptable enough. Perhaps you were staying too long in certain jobs that have no potential, relationships that don’t work, and most likely beliefs that are sabotaging your success but you are still holding on to them.
Read external stimulus and see how people behave to other people – don’t wait for decades to change, you have to do it faster!
Society puts IQ as a foundation to success. Most of the billionaires have a high IQ, but that doesn’t mean you can’t make it. It’s not the primary element, it’s not the main thing.
“Taller people are more successful”- one trait does not make a big difference, it’s not that simple.
Tai Lopez makes it easy for you to understand that you don’t have generations to change, you only have one life. If it should take you a full year to change something, cut that to three months!
We are all carrying something from 500 years ago. It’s the voice that says “if you don’t believe the Earth is flat, we will burn you.” Society keeps everything black and white, it’s built on two extremes, on two options. Unfortunately, life is not as simple, it’s not black and white.
The second you see almost anything as black and white, thinking it’s either “wrong” or “right” to do something, you’re violating Charles Darwin’s law.
“I’ve never met a man who would care less to fail.” This quote was said about Sam Walton, the founder of Walmart.
The standpoint of success and failure is not black and white. Just think about Thomas Alva Edison’s light bulb and 1.100 other patents that he had. Thomas Edison was one of the most famous inventors of all time and he “failed” to invent the light bulb over a thousand times. See everything that you are currently doing as an experiment. Starting a business is an experiment. See the signs around you and adapt to the always changing environment. It’s not a failure, it’s adaptation.
“I have not failed. I’ve just found 10,000 ways that won’t work.” – Thomas A. Edison
We constantly judge ourselves and we have to stop. Nothing is really black and white. Everything you are doing is an experiment, it’s you changing yourself. Change is a basic law of nature, keep up!
Tai Lopez says that even saying “I did a good job. I have a successful business” is also black and white! Who says you have a successful business?
Conrad Hilton had “a successful hotel.” Almost overnight the road has changed and nobody came to his hotel anymore.
Nothing is ever really static. Even your skin is not static. Nothing involving humans remains the same. Not even “failure.”
A good thought on this concept is to think “I better be an adaptability machine that sheds away the rules of society”
“Does this diet work or not?” That question is completely black and white. People also say that a particular diet is made for an “average” person. Nobody is actually average, we are all unique.
The best diet is the one that is adapted to your unique and adaptable body!
Founders of Instagram, Kevin Systrom, and Mike Krieger wanted to create an address book, but they read the signs around them. They weren’t in love with their “black and white” idea, they adapted and made Instagram huge. Instagram was acquired by Facebook for around a billion dollars.
Their idea didn’t come from the sky and they weren’t supposed to follow blindly. It was not static, they have evolved it into something completely different than they planned in the beginning. Some things are black and white (murder should be punished), but most of them are not.
ESS – Evolutionary Stable Strategies
“I am working on my hypothesis, I experiment with it. I understand that experiments can’t fail or succeed and if my ideas will not work exactly the way I set out, I will change and adapt.”
EES is a stable environment that can exist on its own. It doesn’t really exist in the real world.
Go to bed a little bit smarter and get rid of a piece of ignorance.
The book: The Selfish Gene – Richard Dawkins
This is how nature works, even grass and cows adapt to each other. It seems like cows have a deal with grass. Grass let’s being eaten by the cows in order to grow more because of the way cows process it.
I have to cut deals with myself. Grass moves away from pain, and go towards the sun (reward). It’s not that different from us. Cows have ingredients that help grass grow again.
Certainty is one of the cognitive biases. Don’t be fixated on anything completely.
There is no right or wrong. It’s too complicated for every human mind to solve every political problem.
Humans are selfish, relationships are not black and white – just look at your friends when the times get hard. They are all there because they are getting something from you.
90% of love is about the lover, only 10% is about the object.
Things that really change you, are not easy. They are never described in the Cosmopolitan magazine. That is a sucker’s game. They are all just trying to sell you something.
Stop thinking like the masses – start using awareness, the intangibles, deserving factor, and start doing productive deals with yourself.
Colonel Sanders had 15 failed businesses – at least that is what society was saying about him. But out of each “failed business”, he got some judgment, some wisdom. It was a deal between his hotels that burned down, the outside environment, and him. At the end, he started KFC – Kentucky Fried Chicken which now has over 20 billion dollars of revenue per year.
Avoid extreme ideologies and don’t take things personally. Do not flip out or be a pushover. Don’t say “you’re doing it wrong, it’s not fair…”
If Tai Lopez would see someone that is getting the same reward while not working as hard is him, he would say: “I have noticed you are not working as much. I want mutual respect, let’s figure out, what we can do in order to achieve that.” It’s a much better way to approach the situation than to blame someone or make him feel bad. Nobody can say “no” to that proposal!
Don’t be fixated on the original deal, if someone does not work as much, change the salary.
Deal with things quicker, don’t wait – there are multiple options because nothing is just black or white.
“Arnold Schwarzenegger worked out for six hours per day, so I should do it too while eating the same diet” is the wrong way of thinking about it.
Certainty bias convinces us we should eat four fruits, just like it a certain book tells us to do. If everybody would do that exact same thing, some of them may die – some people are fruit intolerant. That is why you should never be fixated on anything. Do it, see if it works for you, or change it!
Seek stable strategy
These steps are the beginnings of your new habits. Even allergies can change, read the obvious signs. It will be hard at first which is why you will have to do it consciously.
Health is crucial and easy to start with. Just stand naked in front of the mirror and notice the way you look. Don’t project the way you want to look like, instead challenge the rule – “love yourself.”
Why should you love yourself? Have a good reason!
Saying “I am beautiful” is black and white. What is the objective truth? Try different diets and training programs to see what works for you.
The book: Salt Sugar Fat – How The Food Giants Hooked Us by Michael Moss tells us that our brain is our worst enemy.
Stop loving your bad parts! And while we are talking about this concept, “bad” is also thinking black and white, we should call it “ineffective.”
Peter Drucker recommends having 18-month goals because 18 months gives us enough time to make a lot of progress, no matter how fat and unproductive we are.
Most people think that they either have to succeed with that particular strategy or they will remain a failure. That is black and white, it is supposed to be just an experiment, never taken personally.
Some people are very angry when they are fired from their job because the job is being outsourced to China. They could have been prepared for that, this has been happening for 20 years! What have they been doing all this time? Why didn’t they read or went to a night school?
Stop being a victim to circumstances.
Things in business change fast – never stay attached to ideas, when someone gives you a better idea, use that while throwing your bad ones away.
See what is happening around you and create a new stable strategy – know that while you are building stability and you are adjusting, you will be temporarily unstable, which is extremely hard for most people.
Be tough enough, but don’t stay in unstable relationships and situations too long – you never have enough time for that!
If it’s obvious that you’re not moving forward your goal and none of the experiments work for two years, you might want to rethink something.
Don’t fear to be unstable while switching businesses or while being single.
Read biographies – get the courage to grind long enough to find the new Ess.
Think about their injustices, bad fortunes, bad mindsets they had, and how they got over it.
Get up at 4 am, hire three assistants and test them – if you hire only one, then you have no perspective about what a great assistant does for you.
A nineteen-year-old might not be yet that profound similar to when a six-year-old is training Karate. A grown man could beat them easily, but when they grow up, they can’t be stopped!
“I’m a learning, changing machine, there is no stability in an unstable world!”
A person you were an hour ago before you read this doesn’t exist anymore on the cellular level.
We have to accept that we will not find an absolute best business partner or an ideal friend but we can find our next ESS. As our technology evolves, change and implement it!
“You should sit while you work.” Why? Ask yourself “why” three times. Try different things and see how the work for you.
You will be able to see the direction that you are following. You may fall behind at times, but remember that you are working on your 18-month goal – Peter Drucker time frame.
Very carefully choose which people you want to see regularly – which are dragging you down. They might also be your family, friends, and current partners – reconsider your relationships.
Divorce can be better than sticking together just for the child if the child would have better habits that way. Amish believe in separation, but not in divorce.
“I want people to love me as I am” – Tai Lopez explains to us that maybe your mom will love you for who you are, but you will need to change to get other super successful people on board. Bring something to the table, try to be more/less outgoing, more/less kind, more/less social – experiment on all of your decisions and traits! See what works for you and then find your ESS.
Happiness – why don’t you jump out of bed in the morning feeling excited about the new day? Why should you move up in 5 years after working in the same job? If you don’t deserve it, you should move down. If you think you don’t deserve it ask for a demotion. Earn back your previous job, your boss will respect that.
Listen to only one person at the time, don’t mix a lot, but do a lot of experiments.
Tai Lopez makes us ask ourselves – “What is something I can’t live without?”
Challenge everything else.
What is the #1 area that you have not evolved and changed as quickly as you should have?
Step 3: Sam Walton’s night in a Brazilian Jail, Stealing from McDonald’s and Michael Jordan’s Humility
The book – Made in America written on death bed by Sam Walton
This book can be purchased for $6 and it has a complete plan of the trillion dollar company called Walmart.
The world is full of outward humility. People mistakenly thought that Michael Jordan had no humility, but his coaches and others that were working with him knew saw him on a different level. Michael Jordan listened better than anyone, then he took the advice and implemented it! Michael did that even when he was already the best.
He was the most teachable person that understood the importance of making the theory instinctual – he made it a part of who he was!
Most people are actually the exact opposite of Michael Jordan and Sam Walton. They are outwardly humble, but very cocky inward.
To prove this point just ask yourself “how many people do I know that go out and find mentors?” Unfortunately, most of them never admit that they have no idea what they are doing but they are still too proud and arrogant to seek help.
That is why you should be different and actively seek mentors – people that can take your wealth, relationships, health, and happiness to another level.
Sam Walton spent more time in other stores than in his own in order to learn. He often said, “I already know my store.”
Don’t act like you know it all! Don’t be cocky. The more you read, the more you’re saying with your actions.
On the other hand, don’t pay a lot of attention to outer humility. Most people say they are going to do something, but then they never do it.
Brazilian businessmen contacted the biggest CEO’s in the US seeking help, but only Sam Walton responded (by that time he has already made 160 billion dollars), and when they had dinner, he asked more questions than they did. Sam was already the best and he still wanted to learn more.
Sam Walton learned from everybody that he met, he just didn’t want to do the majority of those things – he only took the good parts and implemented them, while throwing the majority away because he had a better solution.
Sam already knew more than anyone in his market, but he still had the humility to listen and implement.
“Don’t tell me you are humble, show me you are humble.” – Tai Lopez
Sam’s Family once had to pick him up from jail. Sam was put there because he crawled the market’s floor and they thought he was crazy.
He actually just wanted to know the width of the aisles in Brazilian market to make sure they didn’t know something he doesn’t. Think about the level of humility that he had and keep in mind that he already made 160 billion dollars while crawling the floor.
Are you also obsessed with the fact that somebody knows something you don’t, so you project that attitude, not for an hour, but for your entire life?
Develop the mental Robin Hood mentality – everyone has a piece of gold in their brain and you want to get it for yourself – this, of course, works better with highly successful individuals that have a lot more gold for you to get.
Sam Walton was a billionaire and still crawled the floor – now think about your situation for a minute. What are your humility stories, who did you track down and learn from?
A multimillionaire making 12 million dollars per year was not able to answer a question asked by Tai Lopez about accounting, but at the next visit, he knew everything about that subject. He said that he used flash cards while brushing his teeth in order to learn what he previously didn’t know.
While he is still learning more and more every day about business, other people make a lot less money and act arrogant. They often reach a plateau, and if they are not careful, they will slowly go down.
Tai Lopez’s rich friends are the most humble, they read the most books, they hunt people down and learn from them (mentors), they listen to the signs around them – just a single question from Tai was enough for that particular wealthy friend to start learning more about accounting.
The book – Grinding it out by Ray Kroc (story about McDonald’s)
Tai Lopez continuously reminds us about our deserving factor – think about the hours you spent on the topic you’re trying to master, not about the number of books, but the level of learning. Michael Jordan’s best quality was being like a sponge, he was extremely learnable.
“Truly I tell you, unless you change and become like little children, you will never enter the kingdom of heaven.” – Matthew 18:3 (this quote talks about child’s curiosity and learning)
Have the humility in action!
“Everybody wants the good life, but not everybody gets the good life.” – Tai Lopez
The more you know, the less you know. The more things you learn, the more you realize how many things you still need to learn. On the other hand, the more arrogant you are, the less you usually learn and you know less and less until competitors crush you.
Confidence is fine, but balance it out. When you meet people, take notes. Keep accelerating your level of learning and humility.
Stop modeling the bad parts of people’s personalities, instead only use good principles.
It takes a lot of humility to build on top of something. Most people rather try from scratch.
“I have a billion dollar idea!” – Don’t be arrogant. If you never had a million dollar business, the idea doesn’t usually matter.
Warren Buffett started reading at the age of 7 and became a billionaire in 50 years with 160 IQ. He already finished all the local library books on his subject by the age of 12.
How can somebody say they have a billion dollar idea without having any knowledge, experiments, and experiences?
The powerful people all have mentors, even Einstein, Tesla, Aristotle…
• What’s your reading from 1-10?
• Tracking out mentors from 1-10?
• Copying the competitors from 1-10?
• Spending money on things on becoming Robin Hood from 1-10?
The goal is 10, make sure you raise your average level through the roof! If you had 10, you would have “the good life” right now. At least you should get to 8 or 9, so why do the majority of people have just a 5?
Stop having so much pride! Rewire that trait in the next 67 days while you are doing the 67 steps.
• Why are people such failures, yet so cocky?
• Where does the pride come from?
• Why are you so arrogant if you can barely pay rent, are overweight and if your relationships suck?
Amygdala is a part of our brain responsible for fear. It makes it almost impossible for us to forget traumatic experiences such as a dog bite or war for soldiers.
Usually, people have been used when they were humble, but that shouldn’t be an excuse to stop being humble and to start being arrogant.
Other people might not want to help you or they might laugh in the process, so you stop being humble – make sure you keep learning no matter what others say about it.
Our DNA actually changes when we are being bullied – traumas, when we are younger and vulnerable, can cause so much pain that we overdo it by being a “know it all”, by being cocky, we mask it. The few that stand out, overcome it, and stay humble, get the reward!
We are born with an instinct to be humble, however, fears and traumas cause us to put layers on top of that. You can be confident, as long as it’s backed up by action and it doesn’t stop you from evolving.
“I am the best basketball player” – Michael Jordan
That is what he told everyone on the court. He told them they will get beaten, but at the practice, he was always asking coaches “what should I do?”
Jordan had several different coaches and he listened to all of them – he was extremely humble.
We only get about 50.000 good hours in our lifetime, we have to make every day count!
How much would you value your money, if you only had $50,000 in your entire lifetime, how would you use it? You should use your time exactly the same – use it very strategically.
Specifically write out daily from 1 to 10 how well you did for that day.
Work with 66 days to develop a habit. A bit longer timeframe that will be used for long-term goals is Peter Drucker’s 18-month window.
Always be Robin Hood – carefully look for that one piece of gold in a book, grab the best insight, go to more events, and find the right people that will add value.
Only you can change your life. Take full responsibility for all your thoughts and actions.
Tai Lopez spent over $30.000 on books. Make it your goal to become the most teachable person anyone has ever met.
Don’t check books off your list, instead read the top hundred books over and over again while seeking for those few golden insights that they have to offer.
Alexander the Great brought his library with him.
What’s the number one area where I have not been humble enough?
Do not come and go as the masses, nobody remembers them, instead have a meaningful life.
Step 4: Picasso, rising tide, Law 33%- mentors
When Tai Lopez was sixteen years old, he got a letter from his grandfather which said – “you will never find all the answers from one person, but if you are lucky, you will find a handful of people to show you the way.” Tai found five mentors that taught him what he needed to know.
“Good artists copy, great artists steal.” – Pablo Picasso
This quote teaches us, that we need to remain humble and learn from other people.
“If I have seen further, it is by standing on the shoulders of giants.” – Sir Isaac Newton
Learning the way we are taught in school (visual, auditory, kinesthetic) will never be as effective as learning with osmosis. Just like the cow doesn’t tell anything, but baby cows walk and eat just like their mother.
The school system is broken, I must be a continual learning machine, making predictions in an unpredictable environment.
We have a unique ability to learn any language or skill, we are not hard-wired with only one language, we have the capacity to learn. By not having that we would be unable to experience the full human experience.
A rising tide lifts all boats – by picking the right environment and the right people, you will automatically move up in life because these individuals will raise your standards while changing your beliefs and habits.
Poor people should take rich people to dinner – always remember that 70% of communication is non-verbal. Look at how wealthy people carry themselves, how they handle aggression from other people, how they communicate…
If you only copy 60% of somebody’s character, you don’t know if you copied the good parts.
Mentors are individuals, who were down the same path as you and now know exactly how to overcome the challenges that you are currently experiencing.
It’s all about a simple question – “How do I pull off this thing called life?”
The first bird takes all the air, so others can fly easier – slowly become that leader.
The Law of 33%
Spend 33% of your time with people “below” you – they will also provide you a self-esteem boost and you will be able to help them. Life is a spectrum – you will help people that are not yet on the level that you currently are and people above you are going to help you.
Spend 33% of your time with people that are roughly on the same level as you. Keep in mind that some people will have to be left behind.
“If you come to me but will not leave your family, you cannot be my follower. You must love me more than your father, mother, wife, children, brothers, and sisters—even more than your own life!” – Luke 14:25-27
And most importantly – spend 33% of your time with people that are 10 to 20 years ahead of you, preferably in the same industry you are in, or that have exactly what you want.
It’s tough, masses can’t do it, it makes them uncomfortable – they shy away, make fun or are jealous. Have the character to do it! Don’t be a hater like others.
Life is often intolerable for us. That is why we use diversionary tactics. Instead, you should see it with the clear eye – these people are ahead of you and they got there with hard work. They will make you feel uncomfortable, it will be like lifting a mental weight – you need to lift a heavy one to get “the good life.”
When you feel the pain, you know you are growing.
ROI – Tai Lopez was hanging out with top businessmen and they were laughing at him because he didn’t know that ROI means Return On Investment. He felt terrible because people that he respected were laughing at him, but he learned and overcame that.
Enzymes are expensive to make and your body won’t make them if you don’t need them. That is the “use it or lose it effect.” Your body is saving energy by doing that.
You need that uncomfortable feeling to push you. Mentors will not give you cookies and tell you to try your best. They will be busy and a little rough around the edges – you will have to understand that they are not professional teachers, so they won’t explain things the way you are used to from school. It’s your job as their student to get those golden nuggets out of them and realize what they are trying to teach you which is often easier said than done.
Bill Gates made grown men cry – he was very tough to work with but that’s the real world.
They will not be professional mentors – to get those, go to college. You need to toughen up and learn from ultra successful people, even if they won’t always be nice and considerate.
Learn with osmosis – by being around them and seeing how they behave and do different things.
This law is very simple, but that does not mean it’s easy. You will often be in a conflict and they will be yelling at you while they teach.
“I don’t mind carrying a man, but I don’t want him to drag his feet.”
Even though Bill Gates made a lot of people cry, he created a lot of millionaires! The best mentors are the ones that actually do things.
You can’t look for perfection in mentors – you will be uncomfortable and feel a little burn… Mentors teaching you about real-estate investing might have a nasty divorce or health problems – you don’t need to copy all of their qualities. Just implement the good parts and knowledge that they have to offer.
“I don’t want to learn from someone who abandoned his daughter” – this is also black and white thinking. Steve Jobs was one of the greatest entrepreneurs but he was still just a man, we all have mistakes. There are just some people that are worth betting on more – the odds are better.
The devil is in the details.
People that had mentors: Albert Einstein, Jay-Z, Bill Gates, Jack Dorsey (Twitter), Martin Luther King Jr., Dalai lama (Gandhi), Alexander the Great, Aristotle, Plato – it is a never-ending pattern!
You can learn from people through computer and books, but you should still consider having some of your mentors in person to accomplish the osmosis effect.
The Karate Kid movie – when Daniel is angry but then he soon realizes that all the pieces fit together. Even when you don’t see how the pieces fit together, mentors will see ahead – they will know the things that you don’t understand yet.
Even if you are not being taught and helped by an extremely successful person directly, you can still learn how he talks and moves. Don’t expect they will use all their time teaching, you have to become an absorption machine and use their time wisely by being a quick learner. Be persistent, they might not say “yes” to you on your first try – “nothing is impossible to those who try.”
“Showing up is 80 percent of life. Sometimes it’s easier to hide home in bed. I’ve done both.” – Woody Allen
Dan Cook spent 20 years of his life doing comedy that nobody where nobody showed up – from 17 to 37 before he really made it.
Set 18-month goals – your goals need some time. 18 months is enough time to do a lot of improvements, so it’s not the too short time frame, but 10 years is a too big time frame because the world changes so rapidly that we don’t have a lot of control that far ahead in the future. We have no clue about the technology that will be developed in a decade.
Back signing sends a letter, don’t just ask after 10 seconds… maybe interview them for an article (little phone talk), they get some exposure.
Konti Infernos (send a gift)
Native Americans went to war with gifts, it’s not bribing in a negative way, be creative (not just a letter).
Be willing to give up on some people. If the relationship is not in the best interest, move on.
Nothing is perfect, everything ends and the end is not good or bad, it’s a natural process.
There is spring, summer, autumn, and winter… when’s the end and when the beginning?
A circle never ends, but you can only go around so many times before you’re gone.
“I failed with this mentor”- black and white
You can’t make friends with the dead- use books. Get the best, reach for the top.
3 gives for 1 reward- answer their questions, don’t be clingy, desperate, be more interesting, read more, be the best to talk to. If the relationship is not in best interest move on. Books are one ingredient, but you still need somebody you can talk to. You want to be a good investment for their time. Start now, even if you can only do it 5 minutes. Don’t try to figure everything out on your own, go outward.
Write down 10 potential mentors and strategies you’ll use.
Step 5: My Poor Friends and Cameron Diaz’s Parrot
The book: Rich dad, poor dad by Robert Kiyosaki
Friendships with fascinating people – Tai Lopez listens to those people more.
Beyond mentors, you will have to tune in on the awareness factor. Start to notice patterns in yourself that keep coming up.
Tune in the differences between people with great bodies and not so great bodies, people who are successful, and people who are always broke.
You only have so many mentors, but you can have many poor and rich people in your life. They can be your friends, clients or family members.
Celebrity’s parrot was making noises all day. It kept getting on Tai Lopez nerves, but it’s worth 50k so the celebrity kept it.
Joel Salatin – excited jumping out of bed every morning, says 10 quotes in 5 minutes that make everyone think about their life, has predictable speech patterns. Speech determines what is inside you, they don’t need to cut you open to see that. If the tree has oranges you know which tree it is.
Quotes take humility while poor friends express only their opinion. They even like to talk about politics, which is very difficult to understand.
Joel Salatin who has it all quotes others. He doesn’t say “listen to me”, but 3 people in Tai Lopez’s hot tube who never did anything in their lives are full of opinions.
Tai Lopez’s friend who made 100 million dollars before 30 said: “Turn service business in a marketplace.”
Then Tai saw a post on Facebook where a girl was asking a question about that exact topic. That girl never started a business and always went to something new. When Tai Lopez tried to help her by telling her what his wealthy friend said about the topic she said “how dare you! Stop embarrassing me in front of my friends”
Basketball coach George Karl genuinely wants to know what Tai Lopez thinks about basketball, and he has been coaching for the last 30 years while making more than 100 million dollars (the story about tonic that blew up in Tai Lopez’s face).
Rich people ask questions, while that girl took a little advice as an attack on her pride.
Constantly get the pattern in your head – rich friends, poor friends, 6 pack friends, fat friends, happy, unhappy friends…
Start drawing out patterns – write down, rich friends ask for criticism! We need to be self-learning machines, figure it out, ask…
It’s a new way of perceiving the environment you’re in- difference between people; at Laker’s player’s party he was eating salad, a little wine, and water, he could get drunk and eat bad that one night, he’s in shape, but that’s the difference between him and other people without discipline there (they can bench press 300 pounds, run 10 miles, under 6% body fat, heart rate under 60, can do a split (flexible), yet even on his birthday eating healthy.
Poor person’s perception is that rich should give me 50k to invest, but rich people split the check with Tai. They’re in between- are generous, but don’t throw their money away, they know the value, don’t give the nest away and die.
Half of the success is understanding (get’s easier), the perception of most people is that we’re all equal (same intrinsic value), but the amount of valuable advice for you to achieve your goal is very different- on which people will you bet every moment?
How are my successful friends acting in every scenario (when they’re quiet, how they talk; “I’ve never met anybody who I didn’t learn anything from- often what not to do”)?
Not letting ego get in the way- 3 people have together trillion dollar companies- Gates, Charlie and Warren (Math is 2nd nature).
Math and being rich is not good or bad, you make the judgment call, but rich people are good at it. A friend had an 8 pack, so going to the movies Tai asked himself: “Tai, do you want to be the in shape or out of shape friend?” Notice what he eats.
If being rich is having a great family, he’s been poor, and he learned with Amish- they have the happiest good behaving kids (spanked 1-2 times in their lives), they’re rich in understanding how to grow a good community, the answer is always somewhere in the middle.
Other kids have all the toys and are spoiled, annoying and unhappy.
Be a machine of understanding lessons and differences. Tai instead of discriminating other races discriminates dumb ideas and stupidity of some people- much worse!
Following the elite is better to bet on. Sometimes poor people are right, but still, it’s not worth to bet on.
(alpha) For every increment of risk you take, you have to get more in return, or it’s not worth it.
Means- like genes, but passed on by friends, books, ideas… you don’t need to come up with an original idea, just accumulate knowledge of other people.
Selfish gene- mental genes, spreading ideas that move civilization toward what most people want.
“Competence is relative.”- I don’t have any rich friends; they’re always richer in some area!
Who’s closest to the outcome I want?
Seek out the truth no matter what- lessons will not be what I want, but embrace the truth. (with kindle killing his other business, but that’s what people moved towards)
It’s not the inspirational quotes people put on Facebook wall. Jesus said: “I didn’t come to bring peace, I come to bring a sword, and if you’re not ready to leave your mother, husband… you’re not worthy of me.” He represented the truth.
What is an example of a profound lesson you learned about rich friends vs. poor friends?
My poor friends are not humble, they don’t want to learn and behave like they already know everything, while wasting time on things that don’t bring them any value, so as the time passes by their health, wealth, love and happiness is getting worse and worse- lack of knowledge and action.
Step 6: Sculpture vs the Lottery and the Anthropic media bias
Fear of being bitten by the shark (Jaws), you have a greater chance of being killed by a falling piece of an airplane; media never covers it, because it’s not good enough story (not good ratings), not expressing the truth.
Will Durant- “we focus too much on the last 24 hours than on the last 6000 years!” Better to read the history.
We think something’s truer if we see it more often- homelessness, murders… (media bias)
The more relevant problem is 10 ft. of soil being worked out through bad farming, never to be put back, 1000 years for 1 inch of soil, you never hear this, it’s not good for ratings and the world depends on it!
By watching the news you don’t realistically see the timeline of how the events will happen; you becoming successful.
Bill Gates never took a day off from 20-30, but media never covers that; the fact that he was in a cubicle, all we hear is an end story- cover of magazine don’t show picture of people in progress, they don’t tell that Arnold started at age 14, there’s no story.
You think that you’ll be cutting something with a knife one day and figure out a new way to make a knife, pattern it and make millions- it’s like the lottery, bad odds to bet on.
The story with no challenges is not likely to happen, same for girls (you’re living, then turn around and see a perfect girl that you marry), take this pill and you’ll be healthy… and the next thing you know, you look like the person on the cover of the magazine.
If you don’t understand the time frame, you will give up too early- wrong expectations, life is the grind, love the grind- you’ll never be perfect.
Instead, choose sculpture approach- chip away daily, fix mistakes (instead of lottery mentality)
Pick the rock first- general industry and outcome.
Ectomorph- be a boxer, don’t lift heavy and try to bulk up, but pick the rock that suits you- you can build only on strengths. It will unfold the way you chip away.
Don’t be conventional- 4 hour work week.
When watching movies at the end and break down the myths, have a conversation with the group, don’t do popular things. Go easy on magazines and news. An average American watches 3-4 hours/day.
Narrative bias- they did this and they did that and then they were wealthy- oversimplifying- ruining sculpture mentality, it’s a series of things, not just one easy 5-minute decision; lottery mentality, short story.
You never see 18-month diet- you can’t change 20 years of wiring in 20 days- metabolism must change, your brain must rewire.
It takes 67 days to rewire, and quite some time to see results; the world will not reward Suzy with a great body after following the diet for 8 days.
If it took 10 years for Bill Gates and he was very smart, it will take you longer than 67 days.
Get enough doubling cycles- 27-year-old will be wealthier if he starts with 100k than 37 years old with 900k at 30% growing rate, most people waste their youth.
Most successful people took a lot of cycles, not quick rich stories.
“Go to bed a little bit wiser. Step by step you get ahead, but not necessarily in fast spurts. But you build discipline by preparing for fast spurts… slug it out one inch at a time, day by day. At the end of the day – if you live long enough – most people get what they deserve.”
Easy come, easy go- stolen bike, lottery.
The fence that goes up fast falls down fast, Best fruits take long to grow.
200- $1 tickets- won $15, not worth it, stop looking for supplements!
Chip away- 18 months health goal. Don’t go with an unrealistic time frame. Build a discipline. Go deeper, don’t learn just the surface 10-minute things.
Media tries to sell you something- if you don’t know who the sucker is, you’re the sucker!
Where am I trying lottery approach?
Step 7: Martin Seligman’s Salary Slave and Learned Helplessness, learned optimism, authentic happiness
Positive psychology; “let’s study what makes us happy, not just why are we depressed.”
Number 1 obstacle toward success- dogs would not jump out eventually, they thought they can’t overcome the obstacle; we can rewire the brain towards helplessness- less happy, depressed (slave).
Same thing happens with monkeys in the zoo, they’re not happy, even if they are safe here and would die in the jungle, you would think you’re doing them a favor.
We’re being conditioned to be helpless- in school, they give you the goal (instead of you having freedom to study and reach the goal your way) you have to follow the teacher and read this chapter today, like monkeys in the zoo.
We should all do a book a day (continual self-education)
Everything like that is moving us away from the true human experience- we’re in the zoo.
Most people are salary slaves, in some rear cases, it’s not preconditioned. Like in the cage getting the check once a month. Realize it doesn’t have to be that way.
When there’s a lay off people fall apart, but in the modern world there are no jobs and salaries, there were for a short time- we see the 60’s and think those were the good old days; that was true for a small fraction of the history.
We didn’t do anything that we own- a division of labor. If you’re not careful you’ll get into a box of helplessness.
People are out of balance and waiting for a pill to get healthy; it’s all about lifestyle.
We are helplessly waiting until that next thing comes out, and only then can we be healthy.
In our countries there are so many support systems; loans, even if you fail you just declare bankruptcy. Trump- 9.2 billion of debt (got distracted, chasing women, thinking everything will turn to gold), basically little risk, you can walk out of the cage, the jungle is not scary anymore. You’ll never get there without risks.
In India people really die because of starvation, there’s nothing to support you, but that’s not in our countries.
Go to match.com, take some risks- if 50 women laugh at you, you’ll never see them again.
“Safe is dollar foolish. Be quick, but not in a hurry.”
People who are depressed are the ones who think they don’t have any choice, like the dog that gets shocked and lies down.
Think of areas deep in your brain where you feel out of control.
“We’re going to innovate out of our problems.” So the way out of helplessness is creativity.
You may find insight in a book, but you need to innovate. Everything is online, don’t ask stupid questions.
Use technology- taxi driver (buy a GPS, use the tools that are available to you)
You get paid to the proportion of the difficulty of the problems you solve.
I live in a modern world, what can’t I do?
There are people that get everything they want!
Arnold- everything is in reps and sets. I need the drive to get it, very few things are there to kill me, and in the jungle is all I want.
The 1000th person gave money for KFC, others said no, but he was never helpless.
Jonah Hill- “I wish I would be more relaxed in the past, it’s not a scary world.”
The only people that die of starvation are people that lie down like a dog.
Where was I helpless, what would I do differently? (be reliable, no matter how hard it is, watch until the end)
What is one specific instance you were helpless and in hindsight what would you have done differently?
A confused mind doesn’t do anything; I should have just taken action, instead of just learning and learning before I do anything, I needed action.
Step 8: The Integrated Good Life, the Four Pillars of Eudaimonia
We’ve been lied to- work 9/5, after that family time, Friday for happy hour, Sunday for church, we all hate Mondays, holidays are for this… those are parts and the linear reduction breaks down things into little parts and then puts them back together- when you break your life down into 10 parts, every part is not worth 1 point.
There are components, but they’re not separated. 4 Pillars of life are integrated, can not be detached from each other, whatever your religious beliefs are, religion is not just for Sunday, it’s every day! Life can not be reduced.
Almost no Amish is depressed (one fifth of the rate of depression and live without electricity)
Technology is great when it serves you, but if it turns around, it will attack you (like a dog).
There are no different days, rituals are OK (resting on Sunday)
Don’t be TGIF- thank god it’s Friday! (hating your job and being miserable on Mondays.
When you’re experiencing low levels of “on Monday I have to go back to work” stress, your level of dopamine is low! I want to forget which day it is!
“To inherit a kingdom, be a child again.”- every day is a new day, be curious.
It depends on who you were if you like the 50’s- that’s very egocentric way to look at history.
Men trapped in corporate jobs, women trapped in bad marriages, all the same, bad things happening, but no media to cover it.
Have everything in the 2-mile range- 2-mile rule, bring everything together. You will be less happy if you need to deal with traffic every day, that’s how you’re wired.
People don’t sleep well because it’s too quiet; they used to sleep with their family, dog and heard wild animals in the forest at night.
One room classroom instead of separating people. Don’t compartmentalize your life. “
“My life is my work, and my work is my life.”
4 hour work week- why would you want to do something you only want to do 4 hours?
Don’t live for vacations! If you have vacation for 1 month, it means you hate the rest 11 months.
You need some contrast, you don’t want every day to be a 10? Great wouldn’t feel so great eventually. Be on 8 for a majority of life, experiment with everything.
Eudaimonia- good life, every leader has been moving forward to that. Instead of analyzing, we’ll measure how close we’re getting to the integration (all 4 working together).
Integrate gym with other things, everything comes to him who hustles while he waits.
Tom Hardy- 5 workouts/day, like farmers; strong.
You can’t separate life- even 2 hours in the gym will not solve health problems of sitting for 8 hours. Bounce ball while typing, walk while you work…
The most life is on the edge (forest next to grass and pond, not in the middle of the forest)
Read a book while you fall asleep- integrate.
The sum of the parts can be greater!
Happiness is about doing something bigger than yourself, even for mafia is good, how good must it be if you’re doing something good?
Great people commit to it and integrate it. People used to date people who grew with them (integrated), now you say; “this is my dating profile, and my life is completely different.”
Old childhood love- deepest, been through everything together- Hollywood tells a different story.
Don’t shy away from family, new friends are good, but the old friends are better.
Don’t do everything today, but make some decision! Start some momentum, but over 18 months you can begin changing some things. Do what you like. If you like tennis, integrate it everywhere.
“I don’t know how people sleep, there are so many opportunities in life.”
Coach Karl’s friend plays basketball, he’s like a child (still excited, loves it), he meets women playing basketball; integrate lifestyle.
The less you look at the calendar and planning time for specific things, the more integrated and happier you’ll be.
People save everything for Vegas, want to get all their happiness there- it’s an illusion.
Don’t sacrifice today (bad job), for tomorrow, so you can take your kids to Disneyland.
Rituals must be spread out (Christmas, thanksgiving…), not every Friday, because you have 5 days/week.
How can I integrate a part of life while I work?
Step 9: Warren Buffett’s book a day, diet and making war with multitude of counselors
“We’re in competition with ourselves.”
Tai and Oprah have the biggest book club in the world.
One super power of Warren and Charlie that they would pick would be to be the fastest readers and learners. Most adaptable- observing, looking.
Rich man’s house always has a library.
I have some roadblocks when it comes to books. When most people reach a roadblock, they invent reasons why they can’t do it, or why it’s not important.
The way that rich and poor in India stay at peace is by the poor inventing reason why they’re poor- rich inherited the money, got lucky…that’s a coping mechanism to deal with inequality.
Not many people said that they wish the didn’t read as much, not download as much information from the greatest minds in the history, but many people say: “I wish I’d know that 20 years ago.”
When Tai asks me what’s holding me back from reading his best guess is that my mind will come up with some crazy reason, why I don’t- it’s not about being book smart, it’s not about reading, it’s about executing, if you read so much there won’t be any time left for other things…
Download wisdom of the most intelligent people in the world. The gene machine’s
“Survival machines that can simulate the future are one jump ahead of survival machines who can only learn on the basis of trial and error.”
The problem with the overt trial is it takes a lot of energy, the problem of overt error is that it is fatal. Simulation is both safer and faster.
The average person will quit after 3 failed businesses (run out of energy- fatal for dreams, hopes, health and money). Because Evil Knievel didn’t simulate what would happen with gravel, he broke his knee and his health never recovered; what doesn’t kill you doesn’t make you stronger.
(guy that had troubles with dating) “I need to learn from my mistakes.”- we all learn from mistakes, but it’s a lot easier to learn from other people’s mistakes; Warren Buffett.
Reading a book a day- made in America for $5 we can simulate his mistakes, lost money and heartaches- that’s what makes us human.
It’s not about positive thinking and overcoming challenges, it’s all about simulating what could happen.
Only poor friends do it themselves, rich people have accountants, lawyers, the board of advisers…
“Make war with a multitude of counselors.”
Subconscious arrogance- doing it alone. I wouldn’t fix broken arm alone, I go to someone, who’s done it hundreds of times.
There’s always a risk- there’s reason fear it’s there.
99 false alarms are better than 1 death. When it’s used to progress to the good life, there’s nothing wrong, when it’s paralyzing you, there is a problem.
25% of books should be on health, 50 secrets of the longest living people in the world (book)
In 18 months with increased diet of books and making it instinctual, there will be results.
$10,000 if you read 30 books in 30 days (of Tai’s list) and look Tai Lopez in the eyes and say it’s not been worth it. Best experiment in your life, Tai’s goal is to die having read 10,000 books.
Read the best books first- do it for a year in Tai’s order (tomorrow is uncertain).
The publisher now has the best titles- don’t get sucked in. Don’t be advertised to, don’t judge it by the cover. Instead look at who the author is.
Instead of speed reading, be a gold miner. Skim through a book a week, Tai reads different books at the same time; 1 classic (breakfast)- study the test of time, 1 great thought in 5 minutes, then while taking a nap read a book 6 hours after you woke up- 20 minutes before you fall asleep, 15 minute power nap. There’s an opportunity cost if you want to read a book from cover to cover, and you can take it in your hands again if you want to; it’s a tool, a friend.
Together 35 minutes alarm clock.
At night read a biography (courage). Go to bed reading.
Be wise, don’t choose 50 shades of gray, embrace the chaos of missing.
5 minute on the first pass, 15 minutes on the second, on the third read a chapter, then you’re done.
Break the rules, not the law- the only rules you should follow are rules of physics.
Don’t get stuck and obligated to read it all. Avoid the tendency of feeling rude when you think the book is like a human talking to you. Average books have 2 things that are good, but can’t sell 2 pages, just get to the point, be OK with less, there’s opportunity cost (the rest is anecdotes and stories that prove that).
“Leaders are readers.”
Warren: 8 hours/day, Bill Gates is a reading machine; but it’s not about who reads more, but who simulates the future better.
“We are too soon old and too late smart.”
If you break down a puzzle and shake it, it will take forever to put it back together; the odds are low. Books take away the randomness, give you the control.
9/10 people in biographies read, even rock stars; that’s why they’re at the top.
What’s holding me back from reading?
Rewire the brain; no one ever said to Tai his life is worse- not everyone is willing to read, it takes humility, persistence, and a little money.
Physical for taking notes, but also Kindle, the point is to download level 3; instinctual!
As you listen to 67 steps, implement it already, read!
If it’s painful now, it gets easier.
Am I a reader or a listener? How do I learn? Do I work with people or am I a loner? Mentor, team member…
Do I produce results as a decision maker or adviser?
The top spot requires a decision maker. Do I perform well under stress or structure environment? Don’t try to change, instead improve the way you perform. What are my values?
Business priority- short-term and long-term.
Where and how can I achieve results that will make a difference within the next year and a half?
Requires a stretch, but achievable. Take responsibility for relationships, accept and know how others manage themselves.
Manage the boss; make him effective.
Know what results they expect, exactly what they want.
You need to read at least 1 book/week to get “the good life”, it’s too competitive world. Get a six pack of the mind!
This is what I’m good at, this is how I work, these are my values, this is the contribution I plan to concentrate on and the results I should be expected to deliver.
The same things you need to know about others. Doesn’t mean people like each other, but they understand each other.
Second career at 56- the second part of life or non-profit organization.
50 years ago there was no success, only staying in your job, in knowledge society we expect it for everyone; that’s impossible!
Every worker needs to behave like a chief executive officer.
What’s your biggest excuse for not reading, and what book reading pace are you going to commit to?
That I only need courses, because they have condensed wisdom of many books (like 67 steps), but I also have to read- 1 book/week.
Step 10: Stoic vs Epicurean, Arnold 1000 reps, Apache cold Showers and the Spartan Whipping post
“A nation is born stoic (forgo present pleasure to have something better, investors) and dies epicurean!” (humans should live, for now, YOLO)
This is not black and white, both are true, but for every action, there is an equal reaction so what will happen if you live only for the moment?
Stoic life, thick skin will get you what you want, Arnold had small calves – he raised from 250 pounds up to a 1000 pounds.
We’ve grown up with all the technology and become slowly weaker, softer, sensitive.
Stoics believe in sacrificing now, instead of getting what you can now.
When is the last time I did 100 push-ups, walked to get groceries and slept on the floor?
Adversity makes men, and prosperity makes monsters.
How soft am I?
3 types of people; who make things happen, who watch things happen and who wonder what happened.
Toughen up- 12 hours days (not hard)
50% diabetic, 60% obesity, 20% on depression medication. Media selling Big Macs, cheap music, clothes with fancy labels; they want our money. People seek the easy way out. Big corporations make us frozen dinners while they fill up their pockets at your expense! Stop being the sucker.
Wealthy prey on our basic instincts seeking the easy way out when you don’t know who the sucker is, you’re the sucker!
You have to want it to be hard, that’s what makes it great, the world doesn’t need 50,000 more Paris Hiltons and Kim Kardashians running for new heels.
300 Spartans embrace being stoic- filling their kids just the right amount never to be full, while we feed our kids with sugar, salt, fat, and soda. Ritualistic testing, surrendering was the ultimate disgrace.
Forget Lil’ Wayne and Drake, YOLO is for suckers. Find balance, but go more on the stoic side.
Take the stairs, cold showers, run, lift, read a hard book, do a hard math problem, take martial arts class, go a week without sugar (will make you happier and richer), taking a bath in the ice cold water (teaching 3 years old’s to be brave), don’t just scan the world for instant pleasures, imagine the rewiring, you don’t want to fight those children when they grow up, they were tough and courageous.
Sitting Bull: “Today’s a good day to die”- went in front of bullets, respect and power come when you’re tough.
Whether it’s putting more weight on, or 4-minute mile (just in your mind, who cares, I’ll be first).
Take a cold shower, gives you more testosterone, and has a psychological effect- a double benefit.
Water in their mouth; 10 miles, spit out.
Continually building bones; if you don’t train they’ll break, no enzymes, use it or lose it; that’s the penalty for not toughening up. Force genes to release enzymes; lift weights, jump- you need the stress.
(Tai can talk while looking at his phone)
Breaking ankles; you need a little stress, bouncing up and down.
Don’t go too far, but society’s message is to have everything soft and convenient; they can’t go without air conditioning, penalty for not doing things Arnold, Spartans, and Apaches did is we become weak-willed and don’t have strength when we need it; old through lack of use, not age.
Spartan whipping post; random boy was chosen and to toughen him up they would whip him; some would die.
2 people confront you, then a friend comes out of the restaurant; would you want that friend to have small sensitive hands or to be somebody who had whipping scars? Bring me the tough person.
Be mentally tough like Arnold.
It’s hard to recover from being constantly bullied.
3-6 months disabled; 30-40% by the age of 40
Are you so weak that this piece of technology now owns your brain? Go without a phone for a day; you feel like you’re missing on something, but you’re not, people went for generations without a phone. Put it away, toughen up, don’t rely on things too much, you’re the master, not the other way around.
You own your car, but when you drive 1 block instead of walking, not carrying things out of the supermarket, you’re losing physically, lower happiness, not able to push through.
72 hour work day or at least 24 hour day, not too often, but do it from time to time, your body can recover; people now have trouble working 8 hours.
What will make you depresses is feeling like a slave; technology makes things different, work 24 hours (more self-reliant, I own the environment).
When you’re young you sleep on the floor, now you need this pillow with 52-degree angle… When you don’t want to do something, just do it to mess with your brain.
Burn mental fat, if you don’t feel the burn, the weight is not big enough.
Tearing down muscles and rebuilding, you need winters in your life in order to enjoy other seasons.
Your dreams will die, and go to someone tougher than you; start with a cold shower- first 2 seconds, then 5… in a month you’ll dive in the cold water.
In 18 months make yourself the master, don’t be your brain’s bitch.
Sleep on the floor for a day, do random push-ups, stable Ess (don’t traumatize yourself, so you won’t do it again, but slowly), go camping, sleep in the woods, go farming…
“I want to toughen up, need help?”
When something fails, it’s just a scar on my Spartan’s back. One day I’ll be a warrior, Tony says to be excited when you fail; “when we prosper we party, when we fail we ponder.”
Find the balance, face your fears, do it all!
The arrow in the eye and went to battle (Alexander’s father).
“I’m in the race to get what I want and I’m too slow.”
3 versus 100- he charged bodyguards died, he took an arrow to the shoulder and survived.
I’ll be without the reinforcement and have to face others. I must have the will to go forward, the world will be surprised and give me the rewards. When I get some money I won’t buy what I want, I’ll save it, mess with my brain, I’ll be stoic.
Don’t see scars as other people see them; negative, they are there if you make a mistake, but do them as a part of a training methodology to train yourself to be tougher.
“I hate math.”; that’s a good reason to learn it. Face your fears, break relationships to toughen up.
“The mass of men lead lives of quiet desperation.”
Don’t be with the masses, see scars as a badge of honor. Don’t traumatize yourself also like Evil Knievel.
Lifting weights; anti-aging, we don’t need more luxury people, give me 300 Spartans and I’ll take over the world.
When something’s easy, take the long route. When you push through toughness you’ll feel better. City kids should be happier (candy, games) and they’re dying!
Luxury will trap you. Ask yourself; “Will this give me the effect I want?”
Technology always starts as a slave, but then people are slaves. Turn off sugar, salt, and fat. Entrepreneurs will save the world; stoic.
“The world doesn’t respond to need, it responds to seed.”
Level 1 doesn’t do anything: “I heard that already.”
Who’s the better investor me or McDonald’s? It sells me negative value for $5.
What area are you not tough in, and what is the 1 thing you can do to toughen up?
“The mass of men lead lives of quiet desperation.”
Don’t be with the masses, see scars as a badge of honor. Don’t traumatize yourself also like Evil Knievel.
Lifting weights; anti-aging, we don’t need more luxury people, give me 300 Spartans and I’ll take over the world.
When something’s easy, take the long route. When you push through toughness you’ll feel better. City kids should be happier (candy, games) and they’re dying!
Luxury will trap you. Ask yourself; “Will this give me the effect I want?”
Technology always starts as a slave, but then people are slaves. Turn off sugar, salt, and fat. Entrepreneurs will save the world; stoic.
“The world doesn’t respond to need, it responds to seed.”
Level 1 doesn’t do anything: “I heard that already.”
Who’s the better investor me or McDonald’s? It sells me negative value for $5.
What area are you not tough in, and what is the 1 thing you can do to toughen up?
Step 11: The Whispers of 10,000 Generations, Dunbar’s 150, and Evolutionary Mismatch
Your neural programming doesn’t have the genetic memory to understand the complexity of the modern world.
The end goal is understanding when to go with your gut – one of the myths is going with your gut, however, the devil is in the details and generalizations are not true in all circumstances.
Evolutionary mismatch – the impulses that you have that served you at a certain point in history, all the instincts and the impulses have been passed on for so many generations do not serve you anymore. The world is different.
The old impulse is when you find sugar, salt, and fat which translates into extra energy, eat as much as you possibly can, because back then, the average person was closer to starvation than they were likely to be fat.
Wiring changes very slowly, so I have the same brain, when I walk into Walmart there’s too much energy on the shelves, but the instincts are still “there may not be enough food tomorrow.” (dogs eat all like bears, they get fat then skinny).
Insomnia; we didn’t have light, instinct is being awake when it’s light, sleep when it’s dark. We have so many modern diseases (cancer, hypertension), even phones have light.
Sleeping in quiet bedrooms instead of hearing animals in the distance and natural sounds that tell us everything is OK is quite a difference.
Physically in search for good light the whispers of 10,000 generations seem to be on my side, and sometimes they are (walking across the street and the voice says jump out of the way), but most times it doesn’t serve me.
Understand when I can listen to my instincts, know it in detail! Wealth health are very common areas. We are not hardwired to save money. It’s eat, drink and get married because tomorrow we die. I have to bypass that and save, it will take extraordinary effort, not to drink soda, because it tastes good (previously we only had honey once a month, that’s it!) We craved it, sugar feeds the brain.
Overcome eating so much sugar, salt, and fat. It hits you on the evolutionary level and overwrites what you know is good for you. More children are fat than skinny, from one food crisis to another.
The savings rate is 1% in America. Instead of “enjoying” the twenties, Bill Gates invested them. Robin Dunbar was studying that we lived in groups of 150 people. Because of modern technology you can live and communicate everywhere, sometimes the worse thing for their children are their parents.
The healthiest marriages are childhood friends, but now we move away (it used to be marrying someone you trust).
Sometimes the answers will be going back to old things (going to bed early sometimes). College is the last time when most people are able to make friends. Know the evolutionary mismatch to solve it (know why it is the way it is). “That’s because there’s something wrong with us, or we’re bad now”- we’re the same as we were, we’re just evolutionary the same, while the environment has changed. New friends are good, old friends are gold.
Prepare for a rainy day, save things. We are motivated and more happy with money. No man is an island. I need a certain volume of social interactions.
We’re highly susceptible to social wind. Revise old friendships, they’re the best!
Most people are too busy blaming their willpower, parents, country…they don’t realize what’s happening. Weekly, monthly review your life; to change what I can, accept what I can’t and the wisdom to know the difference.
You can’t for example change cravings for salt, fat, and sugar; keeping these things around the house and expecting your will power to deal with it- there are too many whispers of 10,000 generations.
Restaurants want you to come back, that’s why they don’t serve the food that would be of your best interest, they serve tasty food.
The average person eats 4 times/week at Fast Food restaurants, that can’t be me! Not if I want the good life.
Get a noise machine, go to bed when the sun goes down, turn off the lights, and use candles, go to your roots from time to time. Don’t do it every day, but it’s good for you sometimes.
Set up automatic savings plan; we’re wired not wanting to save. Try it, reach out to people you haven’t talked to for a while, not the bad ones, but there will be some people that are “good” (same track as you).
We didn’t evolve to read, you may like audio books better. Make technology your slave, don’t be a slave yourself.
Even though we have this whispers, we still have some control, maybe more than ever.
Bend your knee to your evolution, you need to follow rules to do better than most people.
There’s not a horse that runs so fast, as the horse that’s competing another horse.
I need competition, but also rules. I will not overcome them with willpower (temptation; food, not going to sleep at right times, bad states, keeping TV on with consumer advertisement; not investing, wasting money and be less happy). Even if you live 10.000 years, you’ll still have the same brain as people before Christ.
Controlling 10 horses can be very powerful, they could get you a lot done, but if you can’t control them, they will destroy you (number 2 killer of people a few decades ago were horses and bulls). The same is with keeping evolutionary impulses in your control; you’ll have more power than the average person.
Watch people eat food, watch people control the money; they’re not the master, they’re slaves. (socially, romantically)
Be a part of a community, groups- a part of being healthy. Amish people set up their lives so they have to rely on their neighbors.
When people get depressed it’s your brain telling you that you need to connect with other people, and most people fight it, thinking it’s something wrong with them, NO! You have to be a part of something big!
What is a specific area of your life where the whispers of 10,000 generations are not working, and what could you do to change it?
Step 12: Mike’s Stack of Resumes, My 96- Year-old Grandma, and Your Eulerian Destiny
In the past you didn’t need to know your destiny; your father makes shoes, you make shoes… The upside now is that you can choose.
19-year-old Tai Lopez had one of the wealthiest men in Europe (Are you worth a damn?). 30 people a day are pitching business ideas from him. He looked if people could tell him what they want to do in one sentence; even if it’s a good idea, he knows they’re not ready otherwise. 12-20 words maximum.
Spreading good ideas using mass media. Mine is teaching people to be awesome from scratch.
You don’t have so many choices as you think (I could do anything). The 5% rule; Hollywood is competitive, you’re obviously good since you made it to here. You made it 95% of the way, but to make you need those last 5% (only people who make it, who are heard of).
“Tai I’m good at lots of stuff.”- So, on a globally competitive scale (7 billion people) you would be somewhere from 95-100? I don’t think anybody can be good at a lot of things in the world that’s that competitive.
Jordan who’s the best in basketball also said that and went to play Baseball and couldn’t even get into the minor league; there were 1000s of players better than him, but when he came to his signature strength, he made it. But if Michael Jordan will all these abilities only had basketball, who are you to think you have all these options?
Bring yourself down to Earth, most people are delusional and think they have 10 choices, they have 10 choices to be average at something, but the goal is not to live the life of quiet desperation.
The mass doesn’t get it right and lives that way; did you pop out of bed because you were excited with your health your relationships and money?
“Give the world the gift of good food.”-8 words of destiny (Joel)
Jack Welch; GE Motors had 300 different businesses, he cut all that couldn’t be number 1 or 2 down!
One in 500 years there’s Leonardo da Vinci that’s good in all the different things; just be good at 1 thing that you’ll be remembered for. Pick one niche and defend that niche.
It starts by going “there’s not a lot of things”, don’t have American Idol syndrome (people that are horrible, but think they’re good. American idol attract people from 85-95, they’re probably the best singers from where they live, but the world is competitive, and they do not match for Justin Bieber. They’ll not make it in Hollywood, Tai enjoys to play piano for a hobby, but he doesn’t make it his profession.
The guy from American Idol (green sweater)- “what else do you like to do?” Maybe you should dance. Don’t torture yourself and the whole world, have big goals but don’t be delusional.
Think of where these 4 things overlap; what you grew up around (single mom, raised by two professors)- love map when very young; your map of how the world will unfold, that’s why people stay in the same socioeconomic background they grew up in (born poor, stay poor, grow middle class, stay middle class; subconscious mind mimics), stranger feedback (not his mom and friends, but what strangers complimented you on- you can only build around strength, most people are wrong about what they’re not good at and what they’re good at, and this world is built on the weakness; in college you don’t have any class every semester to complete it; to go into college you first should know exactly what you’re good at)
10,000 hours, Picasso, Bill Gates…all had 10 dark years (when you’re constantly refining your skill), so if you have 10 years in anything you can use it. So the third one is what did you do for the last 10 years (wanted to play tennis, so sell tennis shoes for now) and what can you talk about effortlessly on a Saturday night with your friends (ideas, books…)- Picasso; avoid the dichotomy- doing something you hate during the week, to make money for your spare time (don’t live for your weekends). Joe Sullivan said if you have to go on vacations from something, you should never come back.
Look at the last two weekends, what did you talk about?
Where do those 4 things meet? At the 67 days, you’ll know your Eulerian Destiny.
Robin Roberts; if you had a horrible thing, maybe you need to be like her, or Oprah (more about families, relationships…) She took that clues childhood and helped her become who she is, she passed the funeral test (a lot of people would be sad if she dies).
Do these destinies for all 4 pillars (health, wealth, love and happiness), see yourself where you’re at (marathon or power lifter, notice that…) Everybody has a different destiny (for you it might be marriage, for somebody they don’t want to have a partner…)
Don’t live other people’s dreams, know yourself and match up your destiny.
(book) The Power of Introverts (like Bill Gates that just disappears from the group)
(book) Civilization and its discontents- Freud (on what makes people fulfilled)
Media; you watch Rambo and you want to be a fighter, you watch Gandhi and you want to be a humanitarian, but you have to find something in which you’ll reach that 5 %!
Other people need to hear your message; Tai’s grandma sometimes didn’t understand what he was saying, nobody in the world will try to find out, SIMPLE is the secret password! Something your grandma and a 10-year-old kid will understand.
A mistake is an experiment ran too long. Run it quickly, adapt it.
What is your one sentence business plan?
Step 13: The AMISH Vacation, Tap Dancing to Work, Avoiding What You Love
How to set up your life so that your work is the vacation.
Amish people don’t have a word for vacation. They have one fifth of the depression.
We think there is an end game to vacation, there is none! That’s integrated life. Sunday is downtime for them (it’s good to have a ritual of downtime.)
Tai Lopez also watches mindless movies, but that’s downtime, it’s good when they’re a part of your cycle, the problem is when they’re not integrated part of your life.
One of the things that Europeans brag over Americans that they have 1-2 months of vacations, while Americans have 1-2 weeks. That’s bragging for being a little less pathetic than pathetic; enjoying 2 months out of 12 is pathetic. 9-5 might be a necessary evil for now but move quickly.
“If you need a job that you need a vacation from, don’t ever come back.”
A life built around vacation is not life at all.
“Never do what you love, because when you’ll be paid to do it, you won’t love it as much- repetition; do what you like.”- inversion to get to the right answer
Salsa dancing- didn’t love it as much after having it as a job.
“Don’t marry who you love (lust) because that will go away and all that you’ll be left with is another human being you have to get along with.”
What can you talk about on a Saturday night (not lust after)?
Don’t generalize answers- “I can help you figure in 10 seconds”; it’s not that easy.
Hilary Clinton, Abdul and Richard Branson could sleep anywhere; when you’re on your life’s path, you probably won’t get 2 months of vacation.
If somebody has such a long vacations that tells Tai that they probably don’t have such a great life and impacting the world; very rarely interesting.
Get the flow into the daily cycle, not the yearly; do it every day, and you can have some rituals (one weekend per month, Christmas…)
Just avoid looking forward to enjoying vacations, and then hate the rest of your life.
Most people when we think about other people that are better than us we attribute it to luck. The only luck consistent luck pattern that he found in successful people was not “what” happened to them, but “who occurred in your life.” And not what does people say, but what you see them do (tap dancing to work); many successful people don’t have the gleam in their eyes, they’re not as happy. You have to be genuinely excited when you wake up and jump out of bed, kids still have that, while adults fade away. That doesn’t have to be me.
“It might be tough, but you can innovate your way out”- 18 months, often people that have a job are salary slaves (not always, but almost always).
Most people that take advantage of an opportunity end up with a 9-5 job rat race, that’s not an entrepreneur.
What you thought it will be a year job, turns out to be a 40-year career, you get trapped into bills and lose the courage to get away.
What you really want is financial independence; not having it results in lower level of happiness; people who make 100 million versus 10 million are a little happier, but it’s not as much difference as having and not having independence.
“There is no tragedy in you missing out on an opportunity that made someone else rich.”
Missed opportunities are okay, but you don’t want to miss opportunities that you drive for (turning down the investment to Disneyland and not making millions is fine if you have other things going on for you).
The opportunistic mentality is almost as dangerous as vacation mentality and they go together; build on strength, I don’t care how much potential in money you think there is, even if you get it you won’t be happy- thinking money is important to happiness is correct, but don’t over-estimate what money does.
If you use it to separate you, the more money you make the less happy you are, but if you use it as a tool to get you connections, old friends, people flying in… like pitbull; working for you will save your life, turned around will kill you.
4 hour work week can be taken the right or wrong way; to optimize and do more in less time is fine, but don’t waste the rest of your time; you need down time, but you don’t need anticipation of a vacation that won’t solve any problem. If you really need to get away from something, use vacation as moving away and changing your life, don’t come back.
Once you have non-vacation mentality, have tap dancing to work (use it literally); when you stop tap dancing, you’re not happy anymore, if you’re not happy move quicker and move away.
That’s what 1 in a million has, and you don’t need to be the statistic, you can be the one.
Look at how you feel when you wake up; sometimes right before you go to sleep you’re most stressed, wide awake and everything seems worse- life always seems bad when the stress comes up.
But once you put those two together realize that you shouldn’t do what you lust after. Lust is there for a reason, it’s good, it survived 10,000 generations, but it’s not something you want to build your life around.
Jordan had the lust for Baseball, Basketball was something he liked. Be practical, see what’s in front of you. Balance PASE system. Experiment with different destinies, but one will stay around.
Are you/have you been vacation-minded?
No, for the last year I have realized that either you use it or lose it and if you stop learning and progressing, you will sink- so stay in the game.
When you wake up, do you feel like tap dancing to work?
At the moment no, because I’m not financially free yet, so I need to reach a certain level of external success.
Are you in danger of pursuing something you lust after instead of something you like?
Step 14: The Shaolin Monk & Touching an Electric Fence- why everything is your fault
If someone assaults you at 30 years old, it’s your fault, because you should have started at 5 years old. Recession comes, somebody betrays you, somebody breaks up with you, destroys business deal; the first question to ask is “could I anticipate this?”
There are a lot of things that you could anticipate; a lot of people will have health problems in their lifespan (viruses have the same right to live as you, it’s your choice if you let them live inside you), physics is annoying (if you trip and fall hard enough you will break something- 40% chance until you’re 40 years old that something will happen physically that you will need to take a 6 month break from work), I can also anticipate something terrible happening to me socially; am I coming to life prepared for that? How many tools are there in my tool belt? Social skills, intangibles, persuasion and influence, charisma, hard work, removal of procrastination, sloth, and unreliability?
Have soft and hard skills.
Poor friends are good at one thing. The side with machine guns will win the side with horses, and the world will bring you the level of machine guns adversity. (47 days on the raft, Japanese shooting)
“No one wants to crash, but we had.”- before he crashed he was in top physical condition, he was prepared and he survived.
People are out there spreading information, consuming your brain telling you that you’re going to life and everything “supposed to be perfect” (where did they get that?- 11 years in human history were we not in any war or had a physical illness), don’t be so egocentric and think you’re the center of the universe and everything is supposed to be great for you, it’s not.
“If you don’t have it in your head, you have to have it in your heel.”; If you forgot it, you will walk back and get it. (electric fence)
“Don’t say that those things had to happen for you to learn”; like Buffett says it’s a lot easier to learn from other people’s mistakes. So for 40% you have pain in your heel, stop with that kind of pain, prepare for the worst, not pessimistic or depressed, but happier for it.
“Don’t say we will crash, it’s going to jinx us”- as stating something we should realize and prepare is being negative.
“Never trust a man who hasn’t been punched in the face yet”- we need sometimes to get punched to prepare. Everything will be your fault, because who will you blame, corporate America, who’s that?
Most shares have ordinary people, Wall Street is us, it’s democracy, there are no dictators, everyone can be fired.
Don’t live your life like Mac in your boat, crying out and then dying.
“Prepare for when it’s difficult, prepare when it’s easy.”- When you’re not broke it’s not hard to save. Why didn’t you start saving when you were 5? We live in a world when the blind lead the blind (parents lead children); read the paper of life in front of you, everybody blames the blind man ahead of them for leading them there, blame you for being led by a blind man.
There will be more recessions. Thinking you should just invest in gold, or house is wrong, thinking that makes me know you don’t have a core idea about how money works. There is no asset class. There’s no one thing, we live in a world where assets move, every second you’re different. It’s a continual morphine of life, the only guaranteed thing is that you will be continually pushed through time, which inherently means change; time is irreversible. Prepare for change. Be happier for being prepared for tomorrow being the worst day.
Check yourself, you may believe in some weird dogma, that’s not giving you any benefit.
People who are optimists, who don’t blame themselves too much, seem to be happier. (it might seem it’s completely opposite of the previous idea, but Aristotle knows that the key is balance). The two extremes are incorrect.
Helen Keller could be pessimistic; she was blind, could hear…but she was still optimistic, she was alive. Know the right time to be optimistic, and the right time to be pessimistic.
As you define your end game goal, as you prepare, build skill for bad things that will happen, saving money before you need it, lifting weights before you need muscles (you need them when you’re old, but you should lift when you’re young, when you’re old it’s harder, that’s why people are zombies that chasing the wrong thing).
Be optimistic about your goal, but prepare daily for the next day. You’re already preparing for death; having children is your genes realizing you’re not going to be there forever.
What you don’t want to do is what Freud talks about; supplements, intoxication; you will always have a lot of pain going back and forth, being unprepared.
Ask yourself; “what am I missing?” double check everything.
When you wake up tomorrow ask; “what can I do for a guaranteed biological, social, financial interpersonal crisis that could arise over the next week.
Save up, then invest. Don’t rely on the kindness of strangers.
You have laws of physics that don’t care about you, there’s other creatures that want to live too, natural degeneration and other humans socially (selfish gene, evolutionary psychology); we’re not being programmed to be happy, and people who are happy are able to embrace these things.
You should not get locked in and think “I’ll never do better.” We’re simulator machines, we can take previous information and learn from it.
Drive to an old people’s homes and talk to them while they’re still alive, nobody listens to them and they’re very interesting.
What is an example of a pain in your heel and what can you do to fix it (and move on)?
Step 15: Descartes & Solving Problems with a Calculator
3 books at a time; morning with a classic book, through the day how to book and biography at night.
Thought experiment (brings brain to new places); remove everything I could possibly doubt, not 100% true- what would I be left? He removed politics (can’t believe any of those- that’s a scary place to be; 25 cognitive bias- we grasp after everything, so it’s hard to do that), if you’re a vegan are you absolutely sure you’re right? Is there any chance that could be wrong (some people die if they only eat fruit)?
I was left with only one thing- math.
People are sure that business is the right, that diet is the right, while the smarter people are less sure of many things. It’s hard to be remembered centuries later like Descartes.
System that has no flexibility will fall (current educational system); being forced to do something. Many people like to do math later, when they realize how important numbers are; even Richard Branson who was dyslectic, learned numbers and overcame his situation. He seems happy, you could judge a tree by its fruit (married to the same wife, wealthy, healthy…)
Ability to qualify things into something tangible, in which you can make decisions about. Get to the essence of things, to the core, that is new math; putting life decisions into a calculator.
There is no one way to make people rich, but if you look at the top; it’s not the energy, gold, mining, TV, retail stores…77 of the first 400, are investors. Answer with a calculator.
Count in the regret factor, chance of making it and money you’ll make.
Calculate your friendships, calculate what you’re eating. Don’t beat yourself for a good meal, it’s what you eat about 90% of the time.
You can have anything you want, but not everything; you can either say you’re not good at math and stay poor, or get over it and get massive rewards.
There’s many things I’m wrong about that I will change and see they are not correct, but I’m pretty sure that 1+1 will equal 2 until the day I die.
Go to bed a little bit wiser, a little bit better, compare calculation, if they’re clearly different that calculator can be the best adviser, if it’s not clear use other tools (gut feeling, knowledge…)
Do that in major decisions, you don’t need to use it for every little detail and waste time.
Of two different future choices, calculate the odds of one doing better than the other and why do you think it will?
Life Coaching- regret factor+ potential earning
Step 16: Rousseau, The Renaissance Man, & Iron Sharpening Iron
There has been a few renaissance men; Rousseau, Leonardo da Vinci…
Spoke multiple languages, understood economics, politics, history… that’s a dead thing in the world, because of media, social norms (men only do things that women find attractive), we don’t look at Jay Z, Kim Kardashian because of them being Renaissance people, they use social bias on you, if you see other people following them, you do as well.
Grandma is one of the few people alive from the time that people looked up to those people, and our mission is to bring that back. If I bring it back, people that are great (people running society; people that write checks to people that you think are rich) will notice. Most of these people are Renaissance people.
“You have to be interested in all”; war, sports, music, business… this means read and learn in broad things, but learn and read from the best, not everyone.
92% of the time people are not going to war. Sleep is genetic, we do it 25% of the time. By trying to answer tough questions, you need a lot of material. You can be the best cook in the world, but with 1 ingredient (a carrot), you can’t do so many great things.
“I believe in the discipline of learning from the best, not sitting in the room trying to figure it out on your own.”- nobody’s that smart.
If you want to have an impact, do an inventory first; what do I know? (music, languages, history- have sense of perspective, literature, poetry…)
You will have occasions when you will meet a person who holds the keys to what you want (promotion, partnership…) and when you know things, you stand out and they will look over and ask: “Who is that?”
Powerful people are powerful for a reason, don’t be the guy who stands out because he doesn’t know anything.
Watch things happen, make things happen or wonder what happened.
Leonardo left a lot of things undone, he did an amazing job, but he could finish more projects.
Just because my mom thinks I’m good at many stuff, doesn’t mean I am; have one driving end game. If it’s health, doesn’t mean he shouldn’t know where Miami is.
Most activity is not in the middle of the forest, ocean…most is where forest, pond and grass come together, cities are important as well (meeting so many different people; out of that come new ideas.)
Don’t be like I’m an atheist, so I don’t study religion; don’t limit yourself, there’s gold in multiple places, make sure it’s broad.
What am I weak on? Work on it, stop saying no to that.
Math and physics- I will sign up for a course.
Some will result in a conflict; that is not me (“This is garbage, I won’t read this.”)
Iron sharpens iron, a friend sharpens a friend, but it’s a little painful in the beginning.
Step 17: Elon Musk’s 14-Hour Workday vs. The 4-Hour Workweek (the myths of our time)
Not to pick on anyone, there is an idea that you can build something very efficiently, outsource the hard parts and just have the parts that you love all day and through the power of magic you will accomplish a lot. Tai calls BS on that.
Elon started 3 companies that are valued over a billion dollars. He made 100 million with Paypal when he sold and invested all in building space ships and had to borrow rent money.
If you work a 100 hours hours/week while others work 40, you’ll accomplish in 3 months, what takes an average person a year.
The reason he has 7 billion dollars is because he created so much value; electric car, potential solution of over population (putting us on other planet) and create solar technology, which makes us less reliable on fuel.
This man outworked other people. You have to learn to love the grind (Grinding it out- book).
Thomas Edison; “I wonder what would happen to me if some persuasive talker talked me in to the idea of 8 hour day and convinced me it was not fair to my workers, to put their best efforts. The world would have everything it has if 50 years ago young people had 8 hours/day.”
Don’t even put that in your brain, root out like a cancer or it will grow (thinking you should work less).
Don’t be caught to be in the moment; learn to think 50 years ahead and see that when you get there, you would wish you could work that long every day, but can; but you can now!
The second you stop grinding, you’re not alive anymore.
The guy cutting the grass that won 20 million dollars on the lottery, but got bored.
If you got everything you wanted right now, you would be bored, once you love the grind you love life, if you hate the grind you will hate life.
The definition of a workaholic is being imbalanced (be a Renaissance man) and not liking what you do.
Nobody who makes money is outsourcing everything; most great efforts come from heroic efforts of an individual person.
There are some things you can leave to other people, but not like people think; I will come with a good idea and outsource everything and sit back and get rich, that doesn’t happen.
If it doesn’t even feel like work, you’ll put in more hours; you may be lazy because you’re doing the wrong thing. The third thing that could happen is you could be deceived that in the modern world it’s going to come easy, and you don’t need to work as much.
Love and work will make you happy!
“We are here to get things done.”
Make a list of anybody that I can show that had an impact that I want and worked very little hours.
There’s not a lot of happiness in the beach drinking, there is some, but not as much as people think, and everybody wants to sell you that idea.
Tim Ferris built an empire, ask him if he worked 4 hours/week.
Those successful people grinned it out; don’t even start with another mentality.
“I have the best news, I’ve met the best woman ever and I figured a way that I can only spend 4 hours/week with her.
Which of the four big areas of your life do you have the 4 hour workweek mentality and how do you plan on fixing it?
Business; I plan on learning at least 7 hours/day and working 7 hours/day to expand faster.
Step 18: Man on the Moon Contrast, Keeping Easy Things Easy- framework to simplify anything
Cognitive biases will cause you to make mistakes in your life. Everything you didn’t get is probably because of biases.
Putting a man on the moon took 10,000 years of knowledge and a trillion dollars. Everything else is in contrast very easy compared to that. Losing weight is very easy, innovate out of the problem.
Making a million dollars is much easier as well; that’s $3000/day, if you work 10 hours, you need $300/hour.
$17,000/ year for working on a farm, than deciding to try something new; Starbucks and College. Then wrote a paperwork for $5000, shrink problem down and compare it to something big. Never being intimidated by the next best thing.
Amigdula controls fear; Alexander said that either you conquer fear or you die. Start messing with the contrast, they put the man on the moon, can I make $300/hour.
Weakest calves (Arnold); instead of lifting 250 pounds, do 1000 pounds; once you see someone else doing it, the contrast is set (4 minute mile)- mind is pulling you back.
The decision to save a stranger from drowning is genetic.
I might not have the same testosterone level as Alexander (conquering big cities at 19), but by changing framework I can do big things overnight.
Most people contrast themselves with their friends (health, wealth).
Not everyone will be a billionaire or Arnold, but put these contrasts; if he could workout 6 hours/day, can I 15 minutes?
Evolutionary most people can’t save money because of the 130 rule, if they make 100 grand, they want the lifestyle of 130, when they figure that out they want even better lifestyle.
If you make a million dollars you won’t be happy in Beverly Hills.
Warren controls his biases, lives in the same neighborhood. Pick someone big.
(book) Born to run; Indians would run 100 miles/day, on a marathon competition they thought that was just warmup and they finished last.
When you do things, compare yourself not to your friends that do it twice as better, but to people who do it 10 times better you will ever do.
If it’s too small the switch and contrast will not be big enough, the gap is too small.
Sam Walton is not 160,000,000 times smarter and luckier than me, it’s in my head.
If you can’t date anybody, see it as if DiCaprio can date 10 Victoria Secret models, I can talk to that girl at the coffee shop, that’s easy.
Ask anybody you know how busy they are; even if they have nothing going on; “I had a few things, had to pick up groceries…”; Why don’t you make it easier on yourself? Value time.
You only get 3 bursts of glycogen a day; most people complicate simple things, answer long mail instead of one sentence.
Only give each thing the appropriate time; don’t use a lot of time on things that need 5 seconds.
People think stuff that are so simple they will be off the radar in a few weeks; “should I wear read or blue shirt, will this girl call me back…”
Ask yourself; “How much time do I spend….getting ready”; what doesn’t give you a good life is not figuring out the big things.
Most people don’t think health 2 minutes/week and that’s life, keep simple things simple and then spend a couple hours on important things.
Friends think about which car to buy or which TV for days, how about thinking about how to not be broke, they oversimplify the hard things instead.
Oversimplifying how they will make money; it won’t just happen, how many books have you read on that topic?
It’s simple, but not easy ($300/hour); to get what you want you have to deserve what you want, why would you have a million dollars if you read 1 book, and the next door neighbor reads 10 and has a mentor.
Warren Buffett calls it sucking your thumb; you don’t need 20 years to figure out a diet, do it today.
Social skills are the hardest; practice persuasion, talking, speaking for 3 hours/day, that’s what you’ll remember in 20 years, not the color of your car.
What is something that should be simple that you made hard? Socializing.
What is something that is hard that you made too simple; making money, I have to deserve it.
Step 19: Amazon & The $32,000 Brain Budget
Taking the accounting of your financial life.
Don’t major in minor issues, and minor in major issues!
Look at your income (take home money- discretionary income); look at the last 3 months and see what you’ve done with that money; most people spend it on something that’s consumer driven.
Use 30% of your money to invest in your brain- the ratio shouldn’t change when your income increases.
Repetitive theme of 67 steps is the brain and becoming a learning machine; most people don’t have enough raw ingredients (as a chef); same for building a great life, you need a lot of external ingredients to put together (involves reading, having mentors, traveling, seminars…)
A lot of people say either one of the extremes about money, whether it can bring you happiness or not, but the truth is in the middle.
People always go after scarce resources, now or 10 thousand years ago, even ants do it.
Figure out how to use money to bring more good into your life (it can destroy you as well, if used wrong); there’s nothing you can do that’s better than investing in skills.
Painter (that got bored) always invested in up-sells and spent a million dollars on seminars. It was worth it, most other things depreciate or rots.
Warren has Carnegie’s certificate higher than his school diplomas, says that one course was more important.
You can also get a library card- almost nobody has it. There’s no excuse, and everything is online also.
Donald Trump course, and nobody came ($1000)- Claremont
Buying Poor Charlie’s Almanack for $80, instead of buying Jordan shoes that won’t be worth anything in a year, Charlie is a controlling partner of a 300 billion dollar firm- wear flip flops instead.
It’s all about your ratio that you invest in education. Even if you only have $100, then invest $30.
Right now, what is the discretionary income that you have available to you?
How are you currently spending it? In other words, what minors are you majoring in?
What are you going to reinvest in?
Step 20: Richard Branson’s Hurricane & The Imaginary World of Kanye West
An entrepreneur is a person who remakes the world in his own image.
Kanye West compared himself to multiple other people; “I am Walt Disney, I am Steve Jobs.”- he has picture in his mind of how his life will look like.
Richard started Virgin Airlines, but before that he was on an island, but there was a hurricane, and nobody could get off (was stuck), but he innovated his way out of it (remaking the world).
He made something happen, he didn’t watch or wondered what happened; he got a plane and charged tickets to get on and made a profit, then he started airplane company.
When he wanted a $200,000 island he got it; Necker Island.
Don’t be in the wondering category; first, watch and then make.
If I was independently wealthy (not unlimited), what would I do? What would I change? (16 hours I’m awake; would I wake up in a different time, surrounded by family members or business people…what moves me forward, define that world specifically).
Richard moves around, even when he’s at one place he starts multiple things, Bill Gates does one thing- Richard took a hot air balloon to outer space.
The most money you’ll ever make is the thing that matches with your abilities, natural drives, and ambitions.
Even if it’s a little delusional; “I imagine my world where everyone listens my music.”, What’s your thing? Match with eulerian destiny- that process of doing that is called life, so you don’t really want to get to the end, and it’s not easy (Richard almost went bankrupt).
The goal is not to have no more struggle, that will be when you die. You need to get rid of some of that stress, but not struggle to live; be prepared to die, but make your life so good you don’t want to, it will naturally come; be in love with re imagining the world. The key is patience; it doesn’t matter if you move fast or slow, as long as you’re a little closer when you go to bed; turtles live the longest.
Be very specific in how you define it (4 things); how would your health look like? For Tai is basketball, he can play 8 hours and it feels timeless for him. He only needs a basketball court and a friend.
Also look for inverse; what are the things you want to get rid off?
Wealth; how are you making your money in that world (must match with my skill set), you can dream big and be realistic at the same time.
Socially; am I extrovert or introvert (Tai always has people around)
Don’t live a life where you’ll say at the end: “I wish I did something else.”, at least be like “I want to be an entrepreneur, but I won’t be able to do it this year, so I will work really hard to save up money.”; at least following a path, doing it with intention.
Happiness; some get it from beauty, being alone, friends, love, music…
Social is the most important; brain is so socially geared, if you will spend your time with people that eat bad food, you’ll never fix it. Happiness is often related to social.
We evolved with brains, so we can live with 13 million other people together, while a group of 50 dogs would kill each other.
You can have anything you want, but not everything.
In the United States do most powerful word is “imagine.”
What does your world look like that you’d like to re-imagine around health?
I workout at the gym 5 days/week, while eating extremely healthy food at least the first 3 meals, so I get everything done, then I can reward myself with something else, but healthy most of the time (it’s about what you eat 90% of the time).
In your ideal world, where is your income going to come from? How are you going to reverse engineer?
Socially, what does it look like?
How are you going to be happy?
Step 21: Mastering The Four P.A.S.E. Energies & Casanovas Chameleon
Understand you live in the world of 7.3 billion people, brain is hardwired to everything social. Majority of your thoughts will be directed toward something social, so the greatest skills must be understanding people, read people, adapt and work on your team, persuade people, take enemies and turn them into friends…
Tai worked in GE when they were the biggest company and created systems.
Be the first person to analyze, then realize people are different, but not as much as you think and you must be a master of taking your message from your head and place it into other people’s mind and have them work with you; that’s what wins wars, creates revolution.
Some people have done it so effectively that these ideas are changing my life even today.
P- practical, A-action, S-social and E-emotional.
The second you can get a handle on this, you can get on the concept of Casanovas Chameleon; not just with women, he blended in society, he was friends with celebrities (Voltaire), great thinkers, kings… exercise strict self-control and play the chameleon.
Before you can change yourself or other people, you have to understand yourself and their type. The way to motivate myself is by action. We all have our internal dialog, the stories we tell ourselves, the way to master myself I have to persuade myself; and bring other parts of personality to persuade other people.
See weakness in this system as Arnold’s calves; put on more weight.
Practical people are slower, they plan (Friday at 7 pm), good with numbers, not super flexible.
Action- like fire, they do things, starting a lot of things, but P energy finishes things, not patient
Social- hippie, light vibe, don’t like conflict, go with the flow
Emotional- intuitive, but sensitive, deep like ocean, can be too easily driven by fear, affected by environment, not deep skinned.
A and S, P and E go together.
How adaptable are you? You must increase the ability to change, emotional people are afraid to change.
We think that every problem is a nail when we only have a hammer; it doesn’t work that way, different things for different people, keep things slow for practical people, keep things light for social people.
You meet people that always tell jokes, or are always shy even when it’s not good; you have a little bit of all of these, it’s just about bringing out these parts out.
There’s some truth not to judge, but sometimes it’s good to tie people into groups.
Avoid extreme ideologies; strike a balance. Start listening more; assessing a situation.
Once you’re good with yourself, friends, people around you do it on strangers.
For social, go to a friends party you would never go to, for emotional connect deeply to old people.
Which is your dominant and why do you think it’s that? Action, I start a lot of things, but don’t necessarily finish them all.
Which is your weakest? Social
What are your mom and dad? Social and emotional.
How can you bring out each of these in a practiced way, one each day?
Action; make things happen, practical; once I start, make sure I finish the majority, Social; talk to more people every day (at least 5) and emotional (connect with at least 1 person, and experience more emotions; gratitude, excitement, curiosity…)
Step 22: The Seven-fold Path to the Obvious Signs
500 years ago the world was understood in very black and white. Instead of getting an award for figuring out that the earth is not flat, they were threatened to die.
This won’t happen to you know, but basic black and white mentality is still there. If you’re not careful, this will undermine you at every turn toward success. Realize why things are the way they are, most people want to change things out of emotions (anger), but if you don’t know what you’re actually changing (seeing your body in the mirror and realizing what exactly you don’t like); accurately assess the situation and then seek solution that fits! (not eating more big macs, that’s what our solutions usually are unconsciously); be a truth seeker.
When people talk about the truth, the feel like they’ve already done it. Saying “no child left behind in education program”, but then if you ask “What are you doing about that?” the answer is almost always nothing. Diagnose what’s holding you back, what’s a cognitive bias that served you 10,000 years ago, but not today.
It’s not that something bad is going on with me (black and white), it’s more about the Newton’s third law; every action has an opposite and equal reaction. The proper way is to read the obvious signs right now
Changing what I can change, accepting what I can’t and having wisdom to know the difference. You know it’s not the obvious signs when you make it complicated; just say “that’s not good” when you look at yourself, If you want to die at 40, than you should smoke, drink and eat processed food all the time, but you can’t have your cake and eat it too.
Same thing when looking at your bank account, see if you like it. There are people who are poor on purpose, and there are people who are rich that are great. What’s the obvious sign; are constantly stressed about it?
Most of my life will be social, look at it, what do you want to change.
And happiness, are you jumping out of bed? Tap dancing to work?
You might not be getting the outcome you want, then follow the 7 obvious signs. Stop saying what’s good or bad. This efficiently moves me to my goal, and this doesn’t. Now anybody who smokes gets a cancer, and some people that don’t smoke get it as well, but it’s about statistic, not black and white.
In geometry the most efficient path is straight line. As we replace the 500 year old mind and move into new methodology we ask ourselves a question, research that question, from that research form a hypothesis, then test it for a while, observe while you’re doing the test, step back while the test is done running, ask other smart people to give you their opinion about your work (not everybody).
Edison made almost a million experiments in his life. 70% of people quit after the first, 80% after 2, and 90% after 3 experiments. Many billionaires were bankrupt a couple of times, before they made it; didn’t give up. When you switch to this, everything becomes exciting.
“Every man’s argument sounds great until you hear the other side.”- you should never hold any belief, until you can argue the other side better than the other side can argue themselves.
A mistake is an experiment run too long. Don’t be attached (cognitive bias- commitment consistency; friend only eating fruit and losing muscle, teeth getting worse…) People do it in their diet plans, in relationships, religion, politics…
Don’t commit to your new truth and follow it (black and white- being a vegan). Go through your inventory of your beliefs; “You are far from the truth.”, on an imaginary planet, full of delusion far from the truth.
People never finish the experiment; you have to stop, and show results to other people.
Same with business, doing it over and over and over…the alternative path is NEVER getting it right. When you have something to do, jump right in.
You should be done after 10 years of experimenting, so don’t do something for 10 years, do 30 experiments to hit it right faster. When you don’t know what to do, just do something, with this methodology you won’t get stuck, don’t get stuck unless it’s time to do that.
Regarding your physical health, where have you been black and white and not experimented enough? What can you do to experiment more?
Try different diets, my diet is pretty much the same.
Regarding your business/career/wealth, where have you been black and white and not experimented enough? What can you do to experiment more?
Try different ways of traffic, doing YouTube videos, learning and teaching things I know nothing about yet to expand.
Regarding your social life, where have you been black and white and not experimented enough?
What can you do to experiment more?
Hanging around with more people, now I have just been hanging with the best I could find, while leaving others.
Regarding your happiness, where have you been black and white and not experimented enough? What can you do to experiment more?
Try more music, art, movies to see what makes me happy.
Step 23: Landing Your Plane on the Great Wall
Plane in the storm; you have to make the plane go, where you want to go.
The grind of life is life, 99,99% of species don’t exist anymore. Getting from point to point is what life is all about. Life will give you massive blows, but you have been prepared.
Faith is feeling success before you have it.
Unbroken; 47 days on the boat, tortured for another year (blind faith).
Spend time getting perspective of life; not the last 24 hours (most people get bad emotions over a rain shower) instead of the last 2400 years. Go to some poor countries, you’ll see how well you’re doing. Realize that what you feel being a nightmare storm is just a little bump in the road.
We keep hitting the wall in the same way, most people don’t like their lives, but they still do their routines and keep getting them the outcome they don’t want.
“Realize that you hit the wall and only innovation will get you through; where there’s a will, there’s a way.” There’s almost always 5 ways to get through.
There’s one landing that will make you happy, and a lot more that will make you unhappy.
Having a tripod and 1 click on Amazon will get you almost anywhere.
Carpe diem- seize the day
Jonah Hill; “I wish I would keep things in perspective in the early 20ies, that was nothing.”
The first brick of the wall is hard to get rid of, the second and every next is much easier (momentum)- that’s how you reduce every problem. Need a thousand dollars? Divide into 30 days, 8 hours. Once you figure out how to do it for one day, you’ll do it for more.
The second you break down one wall, another one will be waiting, always. Learn to start loving these walls like parkour people, make it beautiful by perfecting your life, so it becomes your story. If there wasn’t any obstacles, there would be no story, and he could not change lives.
Don’t wish you’d already make it, when you will, you’d wish you were younger again.
Do you have a realistic plan that can generate faith?
On a 1-10 scale how strong is your ability to conjure up and generate force of will?
What have you lost perspective in?
What books are you going to start reading to put life back into perspective?
Step 24: Gandhi’s Funeral, Stephen Covey’s Wars, & Flurries of Activity
Your brain is an algorithm, subconscious is constantly testing us. You’re continually doing math, and it’s trying to figure out mathematically how good your life is.
Depression can be functional; making math about how healthy, wealthy you are, how many good and bad contacts….your subconscious goes; not doing so well, which gets manifested in your mind- depression.
Anything that’s in billions of people’s brain is there for a reason, don’t freak out; what you want to do is move towards something, so mind comes up with an optimistic formula.
Gandhi’s funeral; when I die, how many people will show up at my funeral? (when Hitler died there were celebrations; ultimate failure of that test); Mandela passed it, Gandhi, mother Teresa….
Ask yourself quarterly; how am I moving that scale?
Win wars, most of us are rewarded for activities, one of the problems about wage system is the second you pay people for hours, you’re training them to stretch out the hours. If you get people 10 hours, they’ll figure out a way to do it in 10 hours (even if it’s 5 hour work), if you give them 5 hours, they’ll do it in 5.
If you’re payed for hours, there’s no need to rush.
Think of what warrior is trying to accomplish; think with the end in mind (Covey)- funeral test.
This is a war to win, some battles I’ll win, some not- it’s an experimentation phase, not that I have a proper end game, to be there at 80, you have to know what your life has to look like at 70, and to be there at 70, how does life have to look like at 60…move all the way back to the present age.
You have two friends; one never shows up, has excuses, the second one shows up. If you commit to it, make sure you go. Pick an end game goal, and get there on time. No matter what happens, you still show up at the party; you always have 4 wars in your life.
You’re fighting 4 battles.
Lay out 4 end goals, if you’re winning all of them, you’ll pass the funeral test.
The man who can manage themselves and money, manage all; personality test (human metrics)- you will need music, art, charity…all these things are a little ingredients in life that add up to an amazing soup.
First question is always keeping the end in mind, will this bring me closer to what I want. Define what winning means in every category. Then follow the straight line.
For you who is the epitome of someone who has passed the funeral test?
Do you have a clear end game war winning concept for your life?
What does your winning the war in the four pillars of life look like?
With health, I want to do 50 pull ups and 100 push ups without pause, and run for 5 kilometers every day, with wealth I want to reach 10 million dollar mark, with social life I want to be so well connected that I wouldn’t even need my own house, I would have successful people who I could visit for several days, and so many of them I could do those visits without going home in between, with happiness I want to be mentor to people who want to improve their lives and contribute in that area.
What is your weakest pillar that you create flurries of activity for?
Step 25: Joel Salatin on Nature Laughing Last, the Respect of Seasons, and the Terrible Twos.
Don’t be so egocentric to think that your best-laid plans dictate various laws of life and nature; we will get old, forces of nature (laws of physics, biology) and other humans; these are the three sources of pain (Sigmund Freud). We’re all naturally in this egocentric mindset and need to snap out of it; the decay of your body, laws of nature and things other people do to you.
The reason why we’re continually surprised and in pain is because we don’t accept these laws, we don’t realize that this game isn’t about us, it’s about the universe. You’re supposed to be in a world, supposed to be a part of something bigger than yourself. Bridges will wash out in your life.
We all want a million dollars, but we need other people for that, it’s not about us. If you’re thinking about a million people giving you a dollar you’re forgetting that everyone thinks that way.
Business is like having a child; keeps you awake the first year, you don’t feel good the second, third even fourth year, for the first 5 years it’s a nightmare. When that kid is 20, and you’re less able to take care of yourself, he will take care of you.
Even the smartest people worked for over 10 years to achieve something; Bill, Warren…
Average growth in stocks, real-estate is 6%, it takes 12 years to double that. Who are you to say something against the laws of nature?
Alaska (the guy died, when he went across the river it was small when he wanted to go back the river grew), nature doesn’t care about you in the wilderness.
A lot of people want shortcuts, and 67 steps is a shortcut, and you wouldn’t want to raise a child from 2-20 in a year, he would be handicapped, it needs to go through certain steps.
1-year-old babies don’t take care of you, they cost you, they keep you awake.
Once you understand the nature cycle about the years in (10,000 hours), or 10 dark years (took Pablo Picasso 10 years become known), some people take a lot longer than that.
You can shorten the curve through simulation, osmosis, modeling, mentors…but you can only grow in a certain speed.
When we look at the media or even people around us when only notice people who are in the autumn, who went through the hard work, not the people who are in the spring, summer, winter.
There’s important to have all the seasons. Winter gives the soil time to rest, kills parasites…
Winter might be you being home, like Tai Lopez’s dad used to say; ”often times the worst thing for kids are their parents.”
In your twenties, you are also going to have these cycles (within the cycles).
It’s easy to forget that summer exists, when there’s winter and it’s easy to lose faith, but this is the time to do the research, to answer the questions, so when spring comes you’re ready to test, to experiment. A mistake is an experiment that runs too long. You need to put in enough experimentation, one idea takes that long (Edison).
In summer you get rich, you’ve experimented with all the areas and now you’re putting in the hours, putting 100 hours, while others put 40. This is the season for activity.
In winter you find the general industry you want to be in, in spring you’re trying products, in summer the product has already been picked and now you’re gaining knowledge, working on it, analyzing and acting on data, talking to smart people, and then the fall- profits.
We always want to move somewhere else; when we’re 5, we want to be 10, when we’re 25, we want to be 30, but after that, it’s reversed, when we’re 60, we want to be 20 again.
The cons of the autumn are not appreciating it when it comes (feeling bad, when you’re only getting 1% of interest now, you want to be in summer again, but that’s a good problem to have; now you have lots of money already).
That’s why you have to pick a good eulerian destiny, you never know if you’ll be alive after 5 years, so don’t be miserable for the next 5 years, do what you like to do.
If you try to do it too fast, taking steroids, rushing in business…there will be side effects; bad health, lawsuits…
Mother Nature is the meanest of the teachers, use it as a last resort, don’t push it.
Most people run just in front of the wheel, if they trip, they’re dead, go inside the wheel, the same speed (respecting its power).
While other people will be suckers expecting quick results, you’ll not be the sucker and know when to expect the results (raising a child).
There’s no free lunch (adopting a child; it might not have the skills you want), so everything is just a cause and effect.
What was a winter in your life, and knowing what you know now what would you have done differently? Spring? Summer, Winter?
What season are you in now and what are you going to do differently now?
Spring, more experiments, meeting more people…
Step 26: Belts, Suspenders, Failing to Fail, the Six Sigma Hearth beat, How to Not Crash Your F-22
Usually 2-3 things go wrong/day, Six sigma is the approach to perfection; for a million times you do something, only 2-5 go wrong (motor on airplanes).
If you could lower a number of mistakes you do every week, life would be better; they’re costly for relationships, business…
The penalty for mistakes in Selfish Gene is many wasted years (trial and error) that we don’t have; we act like we have all the time in the world, but if you knew when you’re going to die, how more thrifty would you be with your time? (shortness of life)
What can I do to increase efficiency, people think you have to make mistakes; you do learn only from mistakes, but they don’t have to be yours.
Belts and suspenders – Joel Salatin wears a belt AND suspenders because sometimes the belt would fail you. Things go wrong at the exact worst time- what can go wrong will go wrong. The day you need it most is the day it will fail; no single point of failure.
If you set the expectation that you won’t fail, you will still fail every so often, but not nearly as much. The expectation of failure is the greatest reason of failure.
Seems impossible to not make mistakes, but set that expectations, airplanes made it. It’s safer to be on an airplane than it is to be in the car. Create redundancy in your life.
If you only have one babysitter, the stress level goes up, and the one time that you’ll need it most is the time that she’ll go on vacations.
Instead of relying on memory, which is only a belt, have also a suspender, or you’ll forget something at the worst possible moment. Memory is great, but not the only thing you should use.
In order to do that, create systems; energy is more important than time, set it up the correct way, do important things in the morning. You need to build forgiveness, you need to know things will go wrong.
Keep the finger on the pulse of things; in business, I might need to hire an accountant, but keep watching him, expect things to go wrong, and then they won’t. The things you worry about never happen, the very process of monitoring those things, keep them from going wrong.
The F-22 exercise- you should always plan 3 scenarios (most people don’t build forgiveness; “I have to succeed, there’s no other way”- there’s no belt and suspenders approach, don’t know how much energy it will take, what the reality is)- learned optimism is important, but don’t overdo it, plan the best scenario and build a plan around it, another one you should plan is the worst scenario- your life partner leaves you, you leave your job and then business fails (make a plan for that, how would you rebuild?) Don’t be reacting then, we don’t live because our mind is not prepared; do what’s difficult, when it’s easy. Military pilots are trained to plan for the worst case.
We won’t be less happy if we plan for the worst, when we plan for things going wrong which they will, we will actually be happier because of that.
What is the worst thing that can happen to my body? Build immune system now, strengthen relationships now, don’t have delusional optimism (thinking things won’t go wrong).
The last plan you should think of is the most likely scenario.
Six sigma level 1 is 690,000 mistakes/1 million- a lot of people are like that, everything they touch goes wrong.
Level two is 30%, three is 6%, four is less than 1%, the sixth level is 3,4/million.
Build redundancy is most important, the second tool is planning.
Life is just planning and executing, also ideas.
The idea is easy, planning is harder (10 times), and executing is challenging.
We have big brains to simulate other people’s experience, so just up the game, if you read a book/week, try two books.
Make historians, philosophers your friends.
On which levels of sigmas are you? Level 3
What is the primary reason you think you’re at the level you are at now in six sigma perfection?
I plan, but not enough, I’m careful, but I still have too much optimism.
Of the things talked about in the video which of these do you need to work on most?
To get from point A to point B (your goals) what is your F-22 plan to get there? Your most likely, least likely, and the perfect plan?
Most likely scenario is that I will achieve financial freedom for my country this year, because I only need $1000/month from home on my Coaching business to do that, best case scenario is that I do a lot more and am able to move to a much nicer place and buy whatever I want, and worst case scenario is that I don’t have the money and go to free college to learn and temporarily get a job.
What is a practical thing you can do to have a better backup plan?
Study more, get up earlier and not waste time.
Step 27: The Frontman & The Two Ways to Pick Your Trench Mate
I must have allies. One of the most important functions of your brain is getting them, doesn’t matter what you want; lose weight, finding love, building a business… brains are wired to be social.
I didn’t build my own house, created computer, clothes… I need other people.
To become financially independent I need a trench mate.
I’m always in the battle of the decay of my body. If I’m a guy, I have competition when it comes to women, it’s always some sort of a battle, it’s not destiny.
I will not win every battle, everybody gets old eventually, and that’s the cycle of life. It’s like trench, warfare, you’re not always winning; even McDonald’s has only 10% control, there’s no clear winning. Investments will not always go up, person will not always like you back, business will not always succeed, but who do you want in the trench with you, because you would lose very quickly if you very the only one in the trench against 500 people.
As you pick mentors, friends, allies, people you’re mentoring, the most important is energy, intellect, and integrity (without this, they will screw you over).
The worst thing is investing time and energy into someone, just to see them leave eventually; loyalty is key. Even a dog will leave if you don’t feed it and not respect it.
It’s still better to have someone with a little less energy and skills, but loyal.
Alan said to marry the opposite of you, same with the business partnership (book- Working together). The second thing is complementary. There are no well-rounded people, but there are well-rounded teams. Look at your friends, family.
1st methodology is Charlie’s way; Forget interviews, if you do that, you may be hiring people who are really good at interviews. What Charlie wants to do is interview referrals. If you ask direct, they’ll tell you, people they get along with, ask friends of friends.
2nd methodology is biggest private equity fund; direct interviews face to face, but they did 27 interviews over a year (book- blink)- it takes about a year to really gather enough information, you have to see people through many seasons to see all sides of them, but general intuition is in the blink of an eye.
If on the 27th interview you didn’t say “thank you” to enough waiters, door mans…they wouldn’t hire you.
Loyalty needs time, to see it, pick friends a year before you need it, go to some stress together. Blame yourself for this, you can’t change other people, you do things differently.
What is a relationship you have been betrayed in? And how can you make it better next time?
What is the business relationship you have been betrayed in? And how can you make it better next time?
What is a friendship you have been betrayed in?
Where is a partnership you have not been complementary?
Step 28: Lao-Tzu’s and John Wooden’s Terrible Horrible no Good Very Bad Day
“A man makes his own luck.” There is an element of fortune, faith… that’s outside of our control (luck; how you look like, who your parents are), but there is a lot of things you have control over.
“Do what is difficult, when it’s easy.”
99% of the world waits for things to hit them in the face before they do anything about it; people save $2, for every $100 they make at most. You know that if you live long enough your car will break down, somebody will steal money, you’ll get a giant hospital bill to pay when you say 1% you’re saying you’re the kind of person that scrambles the last minute.
“Convictions are the enemies of truth.”- who cares what you believe in, listen!
Prepare for tomorrow, today!- map out 3 main things you will do tomorrow.
John was one of the best basketball coaches, Ted talk; “prepare for the rainy day.”
You can stick your head in the sand, but that’s a dangerous position to take.
New habit: plan for tomorrow, most important thing I can do tomorrow.
If you are not committed to planning for two minutes, you’re not committed to having a good life, these are not optional things.
Some people plan for 8 hours, and then they never do it, don’t be that kind as well!
Know you control your destiny, but you can’t do anything, this is not positive thinking, you are limited by natural laws.
Don’t be too extreme on either side.
When you want to procrastinate realize that you need to do it while it’s easy; the best time to save money is when you don’t need it, people laugh at the fact that banks only loan money to people that don’t need it, which is true! Nobody wants to lend a desperate person money.
It’s not going to get any easier, if you let finances or health go, it will get worse and take more time to get back on track; let the pain drive you, don’t be controlled, but let it serve the motivation.
“When you don’t know what to do and you have something hard to do, just jump right in and it’s halfway done.”
People don’t often do something because they have a bad perception about how much pain it will bring, they have too much time to think about it. Do the most difficult thing in the morning.
When you’re prepared for the rainy day, what will throw most people off for a decade, you won’t even have to deal with. Never struggling with tribulation that most of the world constantly deals with.
What is something difficult that you put off and it came back to bite you?
Not learning while I had the time, so later I had much harder time dealing with everything.
What is a bad habit that you have?
Catching myself watching TV Series, while I specifically planned what I have to do.
What is a resolution that you can make to change just one thing?
Preparing myself for the next day, being aware and jumping right in when I should.
Step 29: Stephen Hawking, Entropy, & Remembering the Future- the injection of energy
Theory of everything- writes his books by moving the cheek; when you feel like making excuses, look at him solving most difficult problems while being paralyzed.
The theory is that the universe is expanding and at some point it will shrink back and then the time would reverse; the future would happen before the past.
Benjamin said that time will never reverse; psychological time (Einstein talked about; time flies when you’re with somebody you love, if you hate your job seconds are very long and it all moves forward), cosmological time (universal time; always moves forward) and thermodynamic time (heat, always moving in one direction).
“Life is long if you know how to use it.”- shortness of life
Time Entropy (things get more disorderly every day), if Stephen is correct then your time is continually moving in one direction. We’re people moving through time.
“It is not that we have a short time to live, but that we waste most of it, life is long enough and a fair amount has been given to us for highest achievements if it was all well invested. So many of us are burning time.”
The second we expect endless time or want to reverse mistakes, we will spend our time thinking it’s not that valuable. Money is lost and made, but not time.
What do you invest your time in? Improving, doubling down on yourself.
One of the ways we spend it is by making other people rich, so we get a little money to use in our spare time; Picasso said to avoid that dichotomy.
The solution for Entropy is directly injecting energy, concentration, focus on your life.
Most people are doing, but not thinking like an animal in a rat race, step out of it. If you don’t do that, everything will slowly decay. Mike Tyson went from 400 million to 15 grand. Entropy is the fact that it’s a little bit harder to lose weight every day as you decay.
When you get out of the college, you get less and less social and happy, love is getting worse… you sleep like a baby at 10, at 40 most people take all sorts of drugs.
The real takeaway is remembering the future (reversal of time); when you take time to learn, you will begin to learn from other people, to transcend time, make friends with people no longer alive- they will tell you what to do, we choose who’s child you want to be, what to take from that.
My enemy is expectancy; tomorrow is guaranteed, can’t wait it will be Friday, vacation… Use the time now, invest in learning from the greatest minds. The penalty for not doing that is making your life shorter, more painful than it needs to be. The game is not over yet, so you have a choice, most people are afraid of the arrow of time, you don’t have to be.
How have you been squandering your time?
By eating bad food and wasting most energy, so I was unconsciously watching bad movies, instead of eating healthy and studying.
What or who could you be embracing that you have been procrastinating seeking out?
What are you going to do to slow down entropy?
Step 30: Peter Drucker, the Cluttered Attic and the Invention of Rules
Managing oneself; remove disabling ignorance.
There are unknown unknowns; there are things we know we know, things we know we don’t know, but there are also things we don’t know we don’t know (or you think you know, but you really don’t know; that’s disabling ignorance or invention of Rules)
Only a few best scientists REALLY understand the theory of relativity.
Examine your own life; what are the things that disable you, where does the ignorance hold you back; Warren says you should let go of one great idea/year.
Thinking sport is mindless limits you to not enjoy it, and it’s ignorant to think so, it plays a huge role, it’s a display of coordination, strength…
Thinking you shouldn’t learn from billionaires if you don’t want to become one is a disabling belief; you should learn from them. The wealthiest people have the least amount of rules, the poorest have the most rules like that.
“The mind’s like an addict, it get’s full.”- Sherlock
These made up rules clutter us, so like Warren Buffett, remove it from your life completely. You don’t need convictions, you can have them, but don’t have ignorant ones.
Convictions lead us far away from the truth. A lot of things people believe turn out to be ignorant.
In the 50ies world was so ignorant they have colored bathrooms, that was 60 years ago. Ignorance is a condition of human experience that is only removed by careful operation.
The world was not as complex before, and there was never so much information coming in your mind, so many things you needed to unlearn. There was no exterior stimulus; advertisements, TV… you were ignorant because of lack of knowledge, now there’s too much.
Now we’re ignorant because we think we know too much because we think the rules work. This is the root of all evil and problems. People fight over space, resources and at other times people fight over “holy land”- they invented a rule that this land is holy.
No physical thing is holy, you make it holy; beliefs and ignorant convictions.
Jim’s dad got the rule “one apple a day keeps the doctor away”, but what if his dad got one word wrong in that rule? Change to candy bar; his dad would not be as healthy, that’s what happens to most people; dig out all the rules and challenge them; spirituality, religion, morality… Don’t just decide because you grew up around, which is the irrelevant factor when it comes to accuracy of beliefs. If you were thought that 1+1=3, you have to reject it, even if your family, friends, spouse…everyone around you believes it’s true.
Common areas are the way you critique other people; in sports, music (you get a lot of inaccuracy- if you feel very deeply that movies and music are dumb, go deeper, ask why 3 times- maybe there’s something fascinating to learn there, don’t be disabled).
One of the biases is consistency; you commit to a role and follow it blindly; that’s dumb forever. Take lessons from that; why are we attracted to that? It’s not so stupid, there’s a pattern there, remove that rule, be wiser. A lot of music sounds the same, but that’s what our brain wants.
“Who cares if I smoke and drink, I have to die of something”, you’re not supposed to kill, but plants are alive too, they respond to stimulus.
Maybe plants scream, but we can’t hear it yet. When we cut grass we think it smells good, but maybe that’s how plants communicate.
“Maybe the rule is you have to kill to survive.”- you always kill something, your house stands where there used to be something alive.
Why is this wrong? (3x) Why do you believe that, is it true?
You need sugar!- well, the body can convert many things to sugar.
Is it right to abort, gay marriages, politics, diet; step and rise above morality.
Go deeper on long-held assumptions and beliefs.
Be better at arguing the opposition, before arguing about something. That gives you the right, to be a believer (not ignorant one). Challenge everything, the mind is an addict.
“I’ve never met a man who was less concerned about making a mistake”- friend talking about Sam Walton
We’re constantly scared of somebody laughing at us when we make mistakes, who cares! People are so selfish, you might change and they might laugh for a second, then they’ll go back, they won’t care, they’re busy with themselves.
You can’t believe how many assumptions we have just from growing up; even with what we wear; expand, read more, travel to places that are very different, be a host family (will expose you to outside opinions).
What is a belief that you held very clearly for a long time that you now realize is crazy?
Thinking that whatever I want, the exact opposite thing will happen which was completely wrong.
What is something that you believe that you could take the opposite side of?
It’s important to get along with everyone, at least to practice social skills and building rapport, if someone gets along with a certain person, then it’s possible and I should do it as well, bring out more parts of myself to the table.
Write out an opposing argument to something you believe.
Money is hard to create, and you should get a “stable” job and stay there because you never know what will happen